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REVENUE INTELLIGENCE BLOG

You May Leverage Data, But Here’s How to Know You’re a Truly Data-Driven Organization

By Kelly Breslin Wright, February 15, 2022

Not even 20 years ago, “collecting data” was something few companies did. Nowadays, people talk about everything they will do with big data. But back then, companies didn’t even care about small data. Data is exploding. And it’s becoming more complex and diverse by the day. With the explosion of the internet, ever-growing points of […]

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The 3 Stories Every Company Should Know And Share Often

By Kelly Breslin Wright, January 11, 2022

Most companies’ narratives revolve around products, features, and value propositions.  And while those are definitely important, there’s a much bigger opportunity to build emotional connections. When you think about category-defining companies, they’re overwhelmingly the ones who engage their customers’ emotions through storytelling. Throughout my leadership career, I’ve held countless sales kickoffs, all-hands meetings, and keynotes. […]

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The Power Of Being Intentionally Polarizing In Business: 4 Ways To Make Your Product, Culture, Branding, And Marketing Stand Out

By Udi Ledergor, August 31, 2021

I think playing it safe is the riskiest thing you can do as a business leader—and being subtle is boring. Customers don’t pick up on subtleties. They’re bombarded with too many types of messages and ads every day to notice you if you’re doing what everyone else is doing. Which means, if you want to […]

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Growing the Revenue Intelligence Category: Gong’s Series E Funding

By Amit Bendov, June 3, 2021

We started Gong exactly five years ago. We dreamt of a future where businesses understand the true reality of their customers, instead of being guided by biased opinions.  In this future, sales and service professionals are superheroes, solving their customer’s most critical problems.  In this future, buyers are delighted in every interaction with their vendors.  […]

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3 Secrets Sales Leaders Swear By

By Jonathan Costet, September 3, 2020

No one said sales was fair. Actually, it’s pretty darn unfair.  AND: it just got worse. Why? Because the questions sales leaders had all-but-written-off as impossible to answer. Well, they just became answer-able. And some sales leaders (1000 of them, give or take) are already getting ahead. Questions like: Which competitors are really coming up […]

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MJ McCarthy: How to keep customers for life

By Sheena Badani, August 10, 2020

Which selling skills should account managers focus on building? How can you increase long-term customer retention? What are the key retention metrics you need to measure? On a recent episode of the Reveal podcast, we connected with MJ McCarthy, VP of Account Management at Everbridge, for answers to these and other questions that are top […]

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Can’t wait to meet you, Atlanta!
New Gong Atlanta hiring hub offers REAL change, NOW.

By Sandi Kochhar, August 6, 2020

We’re strong advocates for diversity, equity, and inclusion here at Gong. As Gong’s Chief People Officer, I’m proud of our commitment to a culture of inclusion and belonging. We’ve even named our collective efforts #belongatgong. Recently, our executive team made a significant corporate decision guided by our commitment to #belongatgong. It’s a path-defining choice to […]

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