Gong for Marketing

Closest to the customer wins

Unlock your most powerful asset — your customer conversations — so your team can get closer to revenue and set themselves apart from competitors.

2000+ Raving Fans

Gong for Marketing

Get closer to your customers, even as your team scales. Know how messaging lands and what contributes to winning deals.

Get closer to revenue

Get full visibility into customer and prospect conversations to craft hyper-relevant messaging and drive more pipeline.

Never miss a beat

With visibility into customer and prospect conversations at scale, you know what’s needed to keep messaging and GTM programs on track.

Collaborate based on customer reality

Give your revenue teams continuous, shared access to the voice of your customer. Collaborate across product, sales, and customer success teams to win more often.

Think Gong is Only for sales? Think again.

Here's how marketers use reality to boost revenue

STRATEGIC GTM INITIATIVES

CRAFT (AND TRACK) MESSAGING THAT MOVES BUYERS

Know what works. Gain insight into those hard-to-measure messaging rollouts and brand campaigns. Understand how sales uses messaging in the field, and track when customers mention your latest podcast spot or OOH campaign. You’ll easily optimize content for higher impact.

VOICE OF THE CUSTOMER

ALIGN AROUND THE VOICE
THAT MATTERS

Rely on reality instead of opinions and you'll see cross-functional collaboration take hold. You can share product feedback to influence development or choose your next event keynote topic based on customer interests.

COMPETITIVE INTELLIGENCE

RUN LAPS AROUND THE COMPETITION

Anticipate market moves ahead of your competition. Know which competitors are emerging or surging, and how your best reps rise to the challenge. Get the foresight you need to create market-leading content and campaigns.

LEAD CONVERSION

CLOSE GAPS BETWEEN LEADS
AND BUYERS

What happens when you pass leads to sales? Is it the quality of the lead or the quality of sales execution when deals advance, or fail to move forward? Revealing reality ends the finger pointing and helps you work with sales to grow a healthy pipeline.

Integrated with your favorite apps

Bring the voice of the customer into your team’s tools.

See all integrations
Zoom
Google
Slack
Teams
Salesforce
Hubspot
Seismic
Crayon

We now have a full view of the funnel — not just that the lead was generated, but that the meeting with the sales rep actually took place. After the meeting, we know how many leads turned into real opportunities and what the drop-offs were.

Bhaskar Roy
Head of Growth and Marketing

READY TO GET CLOSER TO YOUR CUSTOMERS?

Book a personalized demo