Sure, Gong listens to customers to provide the “unfiltered voice of your market.” But that’s not all. Gong also leverages AI and machine learning to help you gain critical insights into what’s happening with your sales team, your deals, and your market.
Gong’s Revenue Intelligence platform operates on five key principles:
1. Use automation instead of manual data entry
2. Get a complete view of your customer interactions, not just a fraction
3. Require real-time data for decision making
4. Operate based on reality, not opinions
5. Connect the entire company through voice of customer data
And those 5 principles can be boiled down into three pillars: