Sign in Book demo

Gong for Strategic Initiatives

bet big.
and win.

Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.

SOME OF OUR 3000+ CUSTOMERS

SUCCESSFUL STRATEGIC OUTCOMES

Strategic initiatives either move critical business metrics forward or fail. Nailing strategic goals is easier when you know how the market responds in real-time, so you can make adjustments accordingly.

Reality: Unfiltered

Assumptions are the kiss of death. Make the right moves using clear insights into how initiatives really land with your target market.

End-to-end visibility

Stop waiting an entire sales cycle for results. Know from day one whether your initiative is succeeding — or failing — and why. Course correct if necessary.

Real-time evolution

Analysis after the fact just doesn’t cut it. Use continuous market feedback to iterate your program in the field so your big bets pay off.

4 ways gong promotes predictable gtm success

Reality eliminates risk from the big bets you make on go-to-market initiatives.

01

RUN MARATHONS IN YOUR
BUYERS’ SHOES

Most companies say they’re customer centric. You really can be. Understand your buyers’ reality by learning from what they say in every experience with you. With messaging that resonates, more of them will choose you over the competition.

3X

Increase in pipeline

02

Track trends over time to ensure reinforcement is working

Quantify the results of your reinforcement efforts. Diagnose what’s leading to low adoption across teams and individuals, address the problem, and then see results over time to ensure your efforts aren’t wasted.

40%

Increase in sales methodology adoption

03

TIE OUTCOMES TO OBJECTIVES AND PROVE IMPACT

Take the mystery out of hitting the goals you set. Know whether the field is adopting, and use early directional insights to iterate once your initiatives hit the market. Continuous market insights put you in control of successful outcomes.

50%

Increase in win rate

04

Rely on the most accurate tracking technology in the industry

Gong Smart Trackers is the first user-trainable system in the industry. Unlike simple tracking tools, Smart Trackers go beyond keyword recognition by understanding the context of conversations, picking up on different ways a concept can be expressed.

We’ve enhanced our talk tracks on new strategic initiatives by hearing how the top AEs at our company talk through scenarios. It’s super helpful to learn and share with each other to perfect our craft.

Brittany Nicholas
Velocity Sales Manager

See which of your initiatives will succeed

Gong for Strategic Initiatives tells the real story behind what’s happening in the field. See for yourself.

Ready to make your big bets wildly successful?