Guides
International sales playbook: 4 ways to drive global revenue growth
Gong AI
57% of sales leaders said expanding into new geographies, industries, or segments is a top growth initiative for this year (Gong 2025 Report).
But if you don’t scale thoughtfully, you risk wasted resources, misaligned sales teams, or worse, missed revenue opportunities.
So we created this playbook to help you build out an international sales motion and successfully drive global revenue growth.
Get this international sales playbook and learn how to:
- Proactively understand market fit
- Approach hiring the right SDRs and AEs
- Tailor your sales approach to regional nuances
- Use AI to overcome language barriers and improve knowledge sharing