Troupe tracks and quantifies the impact of messaging and positioning on revenue throughout your funnel and pipeline.
About
Turn Your Story Into Revenue
Troupe uses AI to analyze your messaging across all go-to-market touchpoints—so you can unlock new opportunities, maximize effectiveness, and drive more revenue from your story.
Media
Features
Use Gong Data in Troupe
Pull your Gong call transcripts into Troupe for in-depth language and messaging analysis.
Benefits
Track Messaging Alignment
See how your reps communicate on calls by analyzing the language they use. Identify whether messaging aligns with your positioning and uncover opportunities for coaching and consistency.
Surface Buyer Sentiment
Understand how buyers respond to your reps' messaging by analyzing the sentiment and language used by non-reps on calls.
Integration Diagrams
Once the Troupe <> Gong integration is connected, Troupe performs a nightly sync to check for new Calls in Gong. Any new public Calls involving representatives that have been added to Troupe by the organization are pulled into the system. Reps are matched by email address. For each eligible Call, Troupe stores a snapshot of the call transcript along with the participants. Private calls are excluded and not synced. Only calls involving reps explicitly added in Troupe are considered.
Data
Call
Call
Data
Doc
Doc
Requirements
Subscriptions Required
Must have a Troupe subscription. Must have a Gong subscription.
Authenticating User Requirements
To authenticate this integration for the first time, a user must be a Gong Tech Admin and have admin permissions in Troupe.
Connect
Gong users can connect their organization to Troupe to receive analysis of your sales calls. Find out which messages are converting with which personas. To get started, contact us here: https://www.troupe.ai/get-a-demo