Gong Revolutionizes Revenue Workflows Through New AI-Powered Capabilities

November 9, 2023

Gong Revenue Intelligence Platform drives revenue teams’ critical workflows

Deal Spotlight delivers a complete and accurate view of deals with 3X more efficiency

SAN FRANCISCO – November 9, 2023: Gong, the Revenue Intelligence leader, today announced new AI-powered capabilities for its platform that allow businesses to more efficiently gain a comprehensive understanding of their customers, maximize revenue and productivity, and drive better decision-making. Through its differentiated AI solutions, Gong supports revenue teams’ most critical workflows—including sales engagement, forecasting, and team performance.

Following the announcement of Call Spotlight, which allows customers to produce relevant, secure, and accurate summaries and next steps from customer interactions, Gong is introducing the next evolution of the technology, which provides these summaries based on entire deal histories. By encompassing the entire lifecycle of a deal, rather than a single interaction, Deal Spotlight uncovers insights to help revenue teams more efficiently, accurately, and completely understand their business.

“The more data and context AI has, the better the results it delivers. In Rapid7’s journey to consolidate all our customer insights, it was critical for our go-to-customer strategy to have the right data to drive the most value,” said Eric Bauer, VP, Sales Strategy and Effectiveness, Rapid7. “When it comes to making sense of the data across our pre- and post-sales teams, we found that leveraging a single AI-powered solution from Gong that unifies data across systems helps us deliver the most value to our customers and achieve our strategic initiatives.”

AI-powered revenue workflows in a single platform

Gong’s Revenue Intelligence Platform helps customers more seamlessly run their most valuable business processes through a single, automated platform that predicts, produces, and prescribes the most impactful workflows required to drive revenue using diverse applications of AI. New capabilities include the ability to:

Predict: By surfacing precise, complete, and accurate insights, Gong helps revenue leaders drive informed decision-making. Gong leverages more than 300 data points in the new Deal Likelihood Score, part of Gong Forecast, to deliver predictions about whether or not a deal is likely to close. The model can predict the likelihood that a deal will close up to 20% more accurately than predictions based on CRM data alone.
Produce: Gong’s generative AI models produce insights and workflows that drive accuracy and efficiencies, helping teams perform at their highest caliber.
- The new “Ask Anything” feature for Deal Spotlight allows sellers and revenue leaders to make a query about any interaction that has been captured throughout the deal lifecycle. The feature can deliver a 66% reduction in time needed to review deals.
- Within Gong’s newest product offering, Gong Engage, users can now automatically produce a high-quality prospecting email with generative AI based on users’ inputs and Gong’s best practices for successful first-touch emails.
Prescribe: Gong leverages proprietary AI models to guide teams on how best to grow their business by creating, managing, and converting pipeline while also retaining customers. For example, Gong’s models identify the specific steps to take to move deals forward. Earlier this year, Gong announced “Next Steps” that are twice as accurate as off-the-shelf models in helping reps identify and act on the next steps to progress a deal.

“Gong’s vision is to help organizations realize the true value of their revenue team and their customers, and the full spectrum of our AI capabilities will allow us to achieve that,” said Amit Bendov, CEO and co-founder, Gong. “As revenue organizations undergo rapid transformation, our north star remains helping teams find ways to automate and operationalize their workflows to drive greater value across the business.”

Generative AI – Now for the entire deal lifecycle

With Deal Spotlight, revenue professionals – from sales reps to managers to revenue leaders – can query the industry-first Ask Anything capability and get a response based on the entire deal history across emails and calls. For example, an executive preparing for a meeting can ask, “What is the customer concerned about, and how did my rep respond?” and Ask Anything will respond based on all the recorded call and email interactions across the complete history of the deal. The capability also includes documentation to support its AI-derived responses via citations of relevant data found within interactions, further driving accuracy for revenue organizations.

Deal Spotlight’s Ask Anything capability will be available in the coming months. In addition to Ask Anything, Deal Spotlight will leverage Gong’s predictive AI to calculate the likelihood of a deal closing within Gong Forecast.

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About Gong

Gong transforms revenue organizations by harnessing customer interactions to increase business efficiency, improve decision-making and accelerate revenue growth. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand and act on all customer interactions in a single, integrated platform. Thousands of companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io .

Recent Press Releases

Gong Appoints Simon Frey as Chief Customer Officer as Global Customer Base Surpasses 5,000

Frey will drive measurable AI impact for the growing list of enterprises using the Gong Revenue AI Operating System SAN FRANCISCO, CA – March 4, 2026 – Gong, the leading revenue AI company, today announced the appointment of Simon Frey as Chief Customer Officer as its global customer base surpassed 5,000 organizations – marking a significant milestone in the company’s continued growth. Frey, who previously served as Senior Vice President of Customer Outcomes, will lead Gong's global customer strategy as the company scales its platform and services to meet strong demand. The company’s continued growth underscores how enterprises are investing in AI to improve revenue performance, unify customer data, and drive more consistent execution across their go-to-market teams. “I’ve had the privilege of working closely with Gong’s customers for years, and I’m continually inspired by how they’re embracing AI to go to market in ways that simply weren't possible before,” said Simon Frey, Chief Customer Officer at Gong. “Right now, we’re seeing an unprecedented level of innovation with agentic AI, but many teams are still struggling to turn early experimentation into real business impact. As Gong scales, our focus is on helping customers operationalize Gong and the Revenue AI OS to drive measurable outcomes.” “As part of Procore’s growth trajectory, we are laser-focused on maximizing sales productivity and accelerating outcomes across the board,” said Pradeep Konduru, Vice President of GTM Strategy at Procore. “Gong is a key partner in helping our teams drive revenue execution at scale, providing the AI-driven insights needed to win more effectively. We’re continuing to see a meaningful impact and look forward to continuing the partnership as Gong expands its support for customer success through the new Customer Office.” As part of this leadership expansion, Gong is launching a unified Customer Office – a strategic integration of its pre-sales and post-sales motions to ensure total alignment between the vision sold, and the value realized throughout the customer journey. This evolution addresses a critical market shift: enterprises no longer require just software tools, but rather a dedicated partner to provide the advisory, activation, and advocacy needed to embed predictive intelligence into their daily operating rhythms. To support this expansion, Gong has scaled its Services and Consulting ecosystem fivefold – leveraging both in-house experts and global systems integrators (GSIs), and introduced a specialized Revenue Architects team to serve as strategic partners in AI transformation. “Simon has spent years partnering closely with our customers, helping them unlock meaningful growth across their revenue organizations,” said Shane Evans, Chief Revenue Architect at Gong. “What we have realized is that simply layering AI on top of old workflows isn't enough. Organizations are looking for a foundational system that improves productivity and drives sustainable growth at scale. With Simon at the helm of our Customer Office and our new team of Revenue Architects, we are uniquely positioned to design and deliver measurable AI success outcomes for our customers.” Together, these milestones reinforce Gong’s commitment to setting the standard for modern AI-driven revenue architecture – and redefine the customer experience, providing the blueprints and technical sophistication necessary for enterprises to win in an AI-first economy. ### About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

March 4, 2026

Gong Launches Mission Andromeda, Expanding Its Revenue AI OS to Enablement and Account Management

Introducing Gong Enable: Native AI capabilities designed to unify coaching and training across the entire revenue stack SAN FRANCISCO, Calif. — February 25, 2026 — Gong, the leading revenue AI company, today announced Mission Andromeda, a product launch that delivers greater guidance and efficiency around how revenue teams turn customer conversations into repeatable actions across teams. The launch introduces Gong Enable, an AI-powered revenue enablement solution, along with new capabilities for conversational guidance, unified account management, and secure AI interoperability. Mission Andromeda marks the first launch in Gong’s new, more structured product launch cadence. Since its founding, Gong has evolved its platform with new capabilities, with recent updates extending across more areas of the revenue workflow. Under this new approach, Gong is introducing named, galactic-inspired launches that bring multiple capabilities together across the revenue AI OS, helping customers see how innovations fit together and how to implement them across their organizations for revenue success. “Revenue teams have more insights than ever before, but applying those to drive outcomes remains a challenge,” said Eilon Reshef, Chief Product Officer and Co-Founder, Gong. “With Mission Andromeda, we’re extending revenue AI into more of the daily decisions teams make, from in-the-moment guidance to account management and coaching, so they can apply what works more broadly and at scale.” Gong Enable: Scale Winning Revenue Behaviors Enablement teams face growing demands with limited capacity. According to Gartner Inc., 65% of CSOs and senior sales leaders say their enablement function is stretched thin, while frontline managers spend just 9% of their time coaching. As a result, organizations often rely on intuition to identify skill gaps and measure success through course completion rates rather than true performance improvement. Gong Enable is designed to close this proficiency gap by integrating enablement into everyday revenue workflows and using real customer conversations to drive measurable performance improvement without adding manager overhead. “Morningstar operates revenue teams across products and global markets, so consistency matters,” said Rae Cheney, Director of Sales Enablement Technology at Morningstar. “Gong Enable lets us turn real customer conversations into practical coaching and tighter deal execution. It’s helped us spend less time on status updates and more time on the work that actually moves deals, making it easier to scale what ‘good’ looks like across teams.” With Gong Enable, revenue teams can now: Identify skill gaps dynamically with AI Call Reviewer, which analyzes live customer interactions to surface individual and team-level coaching opportunities based on real behavior, enabling earlier and more targeted intervention through structured, role-specific learning programs called Lessons. Practice high-stakes conversations at scale with AI Trainer, which allows reps to rehearse scenarios such as pricing objections or renewal risk using AI-generated simulations informed by successful conversations across the organization, delivering instant feedback without additional manager overhead. Connect training to business outcomes with Initiative Tracking, which links enablement programs directly to revenue metrics, allowing leaders to see whether new behaviors are showing up in live deals and impacting outcomes like win rates, deal size, and ramp time. Extending AI Across Revenue Workflows Since its founding, Gong has applied AI to help revenue teams understand customer conversations. Mission Andromeda extends that intelligence into more day-to-day revenue work, including how teams ask questions, manage accounts, and act on insights across systems. In addition to Gong Enable, Mission Andromeda includes: Gong Assistant: A conversational AI experience that allows revenue teams to ask questions about customer calls directly within Gong and receive trusted, context-aware answers grounded in real conversations. Future updates will expand support across deals, accounts, and execution workflows. Account Console and Account Boards: Unified views that bring AI insights - such as customer activity, risk signals, and recommended next steps - into one place, helping sales and post-sales teams identify renewal risk and expansion opportunities earlier and work together more effectively. Gong support for Model Context Protocol (MCP): Built-in client and server support for MCP, enabling organizations to connect Gong with other AI systems while maintaining clear controls over data access, usage, and provenance. To learn more about Mission Andromeda and Gong Enable, visit gong.io/blog/mission-andromeda-revenue-ai-os/ ### About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical revenue workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

February 25, 2026

Gong Named a Leader in 2025 Gartner® Magic Quadrant™ for Revenue Action Orchestration

Gong ranked #1 across four evaluated Use Cases in the Critical Capabilities report SAN FRANCISCO — December 18, 2025 — Gong, the leading revenue AI company, today announced that it has been named a Leader in the 2025 Magic Quadrant™ for Revenue Action Orchestration (RAO) by Gartner Inc. The Gong Revenue AI Operating System, which unifies data, AI insights, and workflows, helps go-to-market teams drive predictable business outcomes and uncover greater efficiencies. The first-ever Magic Quadrant for the RAO market is emerging from the convergence of previously separate sales engagement and revenue intelligence markets. We believe Gong’s position as a Leader in this inaugural report establishes its pioneering role in shaping the category of revenue technology. Gong placed highest among the 12 vendors evaluated on the "Ability to Execute" axis. The company also placed furthest on the “Completeness of Vision” axis. “To Gong, being named a Leader in the Gartner Magic Quadrant for Revenue Action Orchestration underscores not only our commitment to continuous innovation but also the measurable impact we deliver to our customers,” said Amit Bendov, co-founder and Chief Executive Officer at Gong. “As the creator and leader of the Revenue AI category, we are honored by this recognition and remain dedicated to helping revenue organizations win more by turning intelligence into action, and action into scalable growth.” In addition to being named a Leader in the Magic Quadrant for RAO, Gong also ranked first in all four of the evaluated Use Cases in the 2025 Gartner Critical Capabilities for Revenue Action Orchestration. The Use Case categories include: acquire new customers, retain and grow accounts, manage pipeline and forecast, and coach sales talent. According to Gartner: Leaders in the RAO market demonstrate a strong ability to execute their vision through products and services, consistently delivering solid business results, evident in their revenue and earnings. They have successfully deployed their RAO solutions with a significant or rapidly growing number of customers worldwide, often supporting a wide range of industries and large-scale deployments. These vendors consistently achieve above-average customer experience levels, product execution scores and sales execution scores. Of the 12 solutions evaluated, Gong was named one of only three Leaders. For more information on why Gong was named a Leader and ranked first across all four Critical Capabilities use cases, or to learn more about the RAO category as a whole, complimentary copies of the Gartner, Inc. 2025 Magic Quadrant for RAO and the critical capabilities reports are available for download here. ### Gartner Disclaimer: 1 Gartner, Magic Quadrant for Revenue Action Orchestration, By Steve Rietberg, Dan Gottlieb, Alyssa Cruz, 15 December 2025. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

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