Gong and Microsoft are Partnering to Empower Revenue Teams to Win with Powerful Intelligence and Automation in the Flow of Work

May 14, 2025

New Integrations Bring Gong Data and Insights Directly into Microsoft 365 Copilot and Allow Customers to Create Autonomous Agents in Microsoft Copilot Studio

SAN FRANCISCO, Calif., May 14, 2025: Today, Gong, the leading revenue AI company, announced it is partnering with Microsoft to integrate Gong’s industry-leading revenue AI platform with Microsoft’s trusted productivity applications and Microsoft 365 Copilot and agents ecosystem. The integration will redefine how revenue teams drive growth and efficiency by bringing Gong’s context-rich customer interaction data and AI-powered revenue insights directly into the tools go-to-market teams use every day, such as Microsoft 365 Copilot, Microsoft Teams, and Outlook. Additionally, joint customers will benefit from the ability to create custom agents connected to Gong data which can automate custom workflows within Microsoft 365 Copilot.

“Revenue teams are under pressure to do more with less as they work to meet ambitious targets with fewer resources and tighter timelines. That’s why access to timely, trustworthy data is more critical than ever,” said Amit Bendov, CEO at Gong. “We’re thrilled to work more closely with Microsoft to arm sellers and developers with the insights they need, where they need them, and turn every customer interaction into a strategic advantage.”

The integrations announced today will deliver insights and automation capabilities to joint customers, including:

Integrated Revenue Insights Across Microsoft 365: The new Microsoft Graph Connector for Gong integrates Gong’s rich customer interaction data and revenue intelligence into Microsoft Graph, empowering joint customers with crucial insights directly within the tools they use every day. Sales professionals can instantly retrieve conversation summaries, action plans, risk alerts, customer objections, competitive concerns, and strategic recommendations without switching applications, providing continuous insights and actions within their Microsoft 365 Copilot, Microsoft 365 Office, and Teams workflows. Gong customers can now access the trusted insights they already rely on in their daily flow of work, making it faster and easier to act on customer signals in the moment. When deeper research or full context is needed, they can link directly back into Gong for the full conversation details and more.
Custom Autonomous Agents via Microsoft Copilot Studio: Revenue teams can now leverage Microsoft Copilot Studio’s low-code environment to create custom agents that harness Gong’s customer interaction data alongside any CRM within a unified framework. Deployed in Microsoft 365 Copilot, these purpose-built autonomous agents can execute complex tasks like automatically flagging at-risk deals, summarizing pipeline changes, and streamlining critical revenue workflows. The automation liberates revenue teams from administrative burdens, allowing them to concentrate on high-value selling activities. For Gong customers, this unlocks the ability to power agents, whether built in Microsoft or within Gong, with deep revenue context. No matter where sellers work, those agents will deliver smarter guidance and automate key tasks using the Gong customer and deal signals teams already trust.

These capabilities extend the existing Gong and Microsoft integrations, including a new bi-directional data synchronization between Gong and Microsoft Dynamics 365 Sales. It provides enriched context in Dynamics 365 Sales drawn from Gong activity data like calls, emails, next steps, and key discussion points. With seller activity fully synced and enriched in Dynamics 365 Sales, Revenue Operations can run cleaner reports, sales leaders can prepare faster, and it’s easy to spot accounts at risk due to inactivity. With the need for platform switching and manual updates eliminated, revenue teams can rely on CRM data as their source of truth. For Gong customers, it means their most important customer signals are accessible directly in Dynamics 365 Sales, allowing them to drive revenue motions with confidence in the accuracy and completeness of the data.

“Microsoft and Gong understand that revenue teams are the driving force behind every organization. Together, we are empowering our joint customers to modernize their operations and make informed, data-driven decisions – seamlessly within the Microsoft tools they already rely on, including Microsoft 365, Dynamics 365 and Copilot Studio,” said Charles Lamanna, Corporate Vice President, Business & Industry Copilot at Microsoft. “By integrating Gong’s rich customer interaction data into the Microsoft 365 Copilot and agent ecosystem, we are enabling customers to unlock powerful insights and intelligence in a scalable way.”

For more information visit https://www.gong.io/partnerships/microsoft

About Gong

Gong empowers everyone in revenue teams to improve productivity, increase predictability, and drive revenue growth by deeply understanding customers and business trends; driving impactful decisions and actions. The Gong Revenue AI Platform captures and contextualizes customer interactions, surfaces insights and predictions, and powers actions and workflows that are essential for business success. More than 4,500 companies around the world rely on Gong to unlock their revenue potential. For more information, visit www.gong.io.

Recent Press Releases

Unlocking the “Trust Barrier” for Enterprise AI: New Gong Research Reveals Transparency as the Key to Competitive Advantage

The "AI Trust Barrier" is real – and it’s costing companies their competitive edge Data and security concerns are the top factors eroding trust (34%), followed by a lack of explainability (30%) and AI model transparency (28%) The ability to articulate AI outputs and data guardrails has emerged as a non-negotiable requirement for solution providers Nearly half (46%) of planned AI investments are currently stalled due to trust concerns—providing a clear blueprint for how vendors must evolve to win SAN FRANCISCO and LONDON – April 15, 2026: Gong, the leading revenue AI company, today released new research revealing an AI trust barrier that stands between companies innovating with AI and those stuck in exploration and confusion. The study, which was supplemented by findings from Gong Labs, showed that 58% of companies (US: 63% | UK: 52%) had stalled AI projects. Here’s why: it’s not a lack of budget – it’s a deficit in trust. The research explored how concerns about data privacy, security, and transparency lead to a lag in adoption. Gong understands how to help revenue leaders get the assurance they need to drive AI adoption success. Gong Labs data, based on aggregated and de-identified signals derived from over 25 million sales interactions processed within Gong’s platform, found that one in four calls referenced security, with uncertainty over AI's foundational data and learning mechanisms the most commonly discussed topics. A study of over 2,000 US and UK leaders reveals that transparency in how AI generates outputs is essential for them to trust, invest in, and deploy AI tools. As it stands, 75% (US: 80% | UK: 70%) of leaders feel their organizations are falling behind when it comes to realizing AI’s most powerful benefits, giving solution providers an opportunity to allay concerns and drive their success. "Security and AI trust are no longer back-office conversations; they are revenue conversations,” said Chris Peake, Chief Trust Officer, Gong. “Gong’s research found that trust can be a performance multiplier when applied as part of an AI strategy. The competitive advantage delivered by AI is no longer up for debate, but the trust barrier remains for those using tools that have yet to establish this trust. By embedding enterprise-grade governance directly into the Revenue AI OS, we’re helping the world’s most successful teams bypass the doubt and move straight to acceleration.” Trust barriers preventing adoption of unproven AI tools identified The survey uncovered several barriers preventing companies from adopting AI solutions from providers that had failed to allay their concerns: With more than half of companies having delayed or cancelled their plans to adopt an AI tool, the data suggests that organizations are under-utilizing powerful AI capabilities and leading these companies to miss out on transformational gains. What’s more, this same lingering uncertainty had meant 46% (US: 44% | UK: 47%) of their planned AI investments had been paused, on average. Barriers can be overcome through enterprise-grade guardrails and transparency standards The top assurances leaders said would help them confidently adopt AI solutions were: With the right guardrails, trust can be an enabler of a successful AI strategy. Gong works with customers to address the trust gap by building enterprise-grade security and data governance within its Revenue AI Operating System, producing explainable and relevant insights using its context-aware AI, grounded in patterns observed across aggregated customer usage, and providing built-in governance and insight. Gong enables custom redaction capabilities, enabling organizations in highly regulated industries to safely leverage AI insights that previously couldn’t be monitored or analyzed due to data privacy risks. To learn more about the report’s findings and how Gong safeguards companies’ data, standardizes AI trust, and embeds assurances directly within the Revenue AI OS, read the blog. Methodology The research was conducted by Censuswide, among a sample of 2,056 business leaders at medium and large businesses across the UK and US. The data was collected between January 6 - 9, 2026. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct and ESOMAR principles. Censuswide is also a member of the British Polling Council. Additional research was conducted by the Gong Labs research team by analyzing aggregated, de-identified metadata and topic-level signals derived from sales interactions with Gong from January 1 - December 31, 2025. Gong Labs research does not involve reviewing or exposing individual customer conversations and is designed to reflect broad, industry-level trends. About Gong: Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

April 15, 2026

Gong Named to Fast Company’s Annual List of the World’s Most Innovative Companies for 2026

Recognized in the “Applied AI” category for helping customers drive transformational growth with its Revenue AI Operating System SAN FRANCISCO — March 24, 2026: Gong, the leading revenue AI company, today announced it has been named to Fast Company’s list of the World’s Most Innovative Companies of 2026 in the Applied AI category. This year’s list recognizes businesses shaping industry and culture through breakthrough innovation across sectors. At the center of this recognition is the Gong Revenue AI Operating System (OS) — a unified system that brings together data, workflows, and intelligent automation to help go-to-market teams execute with precision and consistency. Powered by the Gong Revenue Graph, it captures and analyzes customer interactions across calls, emails, and meetings, turning them into actionable insights that drive smarter decisions and faster growth. “AI only creates value when it drives action,” said Amit Bendov, CEO and co-founder, Gong. “Since we began 10 years ago, Gong has taken an AI-first approach to helping revenue teams operate more efficiently and effectively, embedding intelligence directly into their daily work so they can turn customer data into measurable outcomes. This recognition underscores our commitment to continuous innovation that transforms how go-to-market teams execute, collaborate, and win.” Over the past year, Gong has extended its lead in AI with its suite of intelligent agents purpose-built for revenue teams. These agents work in tandem with teams to drive real impact by actively participating in workflows — automating tasks, identifying signals, and guiding sellers. By embedding AI into these workflows, Gong has accelerated customer adoption and business growth, with the number of monthly users of Gong’s AI agents increasing by 75 percent over the past year. The World’s Most Innovative Companies is Fast Company’s hallmark franchise and one of its most anticipated editorial efforts of the year. To determine honorees, Fast Company’s editors and writers review companies driving progress around the world and across industries, evaluating thousands of submissions through a competitive application process. The result is a globe-spanning guide to innovation today, from early-stage startups to some of the most valuable companies in the world. “Our list of the Most Innovative Companies is about spotlighting organizations that don’t just adapt to change — they drive it,” said Brendan Vaughan, editor-in-chief of Fast Company. “The companies we honor this year are redefining what leadership looks like in 2026, pairing bold ideas with measurable impact and turning breakthrough innovation into real-world value. They are setting the pace for their industries and offering a blueprint for what sustained innovation can achieve.” Gong was ranked number seven of 20 companies in the Applied AI category. This marks Gong’s first year on the list and follows its inclusion in Fast Company’s Next Big Things in Tech list in October 2025. This recognition comes on the heels of Gong being named a Leader in the Gartner Magic Quadrant for Revenue Action Orchestration. To learn more about how Gong helps revenue teams drive more wins with the Revenue AI OS, visit gong.io. ABOUT GONG Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical revenue workflows, and close more deals with less effort. For more information, visit www.gong.io. ABOUT FAST COMPANY Fast Company is the only media brand fully dedicated to the vital intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business. Headquartered in New York City, Fast Company is published by Mansueto Ventures LLC, along with fellow business publication Inc. For more information, please visit fastcompany.com.

Press Release

March 24, 2026

Gong Appoints Tech Industry Veteran Joe FitzGerald as Chief Legal Officer

SAN FRANCISCO, Calif. — March 17, 2026 — Gong, the leading Revenue AI company, today announced the appointment of Joe FitzGerald as Chief Legal Officer. As Gong continues to expand its AI-native platform for enterprises globally, FitzGerald will oversee global legal affairs, including corporate governance, intellectual property, data privacy, and regulatory compliance. FitzGerald brings over 25 years of expertise in compliance, corporate development, and complex market transitions. He most recently served as Chief Legal Officer at Lacework, where he helped steer the company through rapid global expansion, the security industry’s largest venture capital raise, and its subsequent acquisition by Fortinet. Prior to that, FitzGerald spent eight years at Pure Storage, where he was instrumental in scaling the legal function from an early-stage startup through its IPO and into a multibillion-dollar public enterprise. “As Gong continues to define the Revenue AI OS category, it’s more critical than ever to strategically navigate the intersection of innovation, data privacy, and global regulation,” said Amit Bendov, CEO and co-founder, Gong. “Joe’s deep expertise in scaling compliance for multi-billion dollar tech companies uniquely positions him as the right leader to support our next phase of growth.” The appointment comes at a period of significant momentum for Gong. The company continues to pioneer the use of AI and agentic workflows to help global revenue organizations increase productivity and drive revenue growth. Recently named a Leader in the Gartner Magic Quadrant for Revenue Action Orchestration, Gong is redefining how modern enterprises capture customer interactions and transform them into actionable intelligence. “Gong is at an incredible inflection point, transforming how the world’s most sophisticated revenue teams operate through AI,” said Joe FitzGerald. “I am thrilled to join a team that is not only innovating at a rapid pace but is also deeply committed to building a trusted, enterprise-grade platform. I look forward to working with Gong to navigate the legal and regulatory landscape while supporting its mission to help revenue teams unlock their full potential.” FitzGerald joined Gong effective March 16, 2026. He is based in Austin, TX. About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical revenue workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

March 17, 2026