Gong Acquires Vayo to Enhance its Revenue Intelligence Platform

September 1, 2020

SAN FRANCISCO – September 1, 2020 – Gong, the Revenue Intelligence platform leveraging artificial intelligence to go beyond traditional CRM and transform revenue teams, today announced it has acquired Vayo, an Israel-based startup specializing in data analytics for sales teams. With the acquisition the entire Vayo team joins Gong, adding firepower to Gong’s award-winning data analytics capabilities. Terms of the deal were not disclosed.

Gong’s revenue intelligence platform enhances CRM by automatically and accurately capturing the full range of interactions between a sales organization and its customers, including via emails, web conferences and more. Gong then provides AI-driven insights from that data to drive higher revenue, more accurate sales forecasts and better trained sales teams.

With today’s news, Gong adds to its A.I. capabilities with Vayo. Founded two years ago by Avshi Avital and Yarin Benado, it specializes in software that examines complex, cross-platform data from customer interactions and identifies important, common themes that can help improve the performance of revenue teams and other organizations.

“Revolutionizing AI for the sales industry was a passion Gong and Vayo shared before the acquisition, and together we are making our technology available to tens of thousands of Gong users,” said Vayo CEO, Avshi Avital. “Gong is the de-facto revenue intelligence platform in the market due to its game changing insights unmatched in the industry, and the Vayo team is thrilled to join forces with the market leader.”

In March of this year, Gong launched its Deal Intelligence capability, providing instant, accurate and up-to-date views of every deal in a sales organization’s pipeline. The technology enables sales professionals to shift from recapping what they’ve done to identifying at-risk deals and strategizing how to turn them around.

“Deal Intelligence has taken our customer base by storm, with more than 70% of our customers now set up to close more deals faster,” added Gong CEO, Amit Bendov. “It was only natural that we look for ways to accelerate the product roadmap delivery and Vayo’s technology helps us do exactly that. Our customers can expect upcoming product launches to contain even more delightful surprises to help them manage their deal pipeline and increase win rates. Stay tuned, because we are just getting started. Adding Vayo’s team and technology helps accelerate our product vision and we are well on our way to creating the go-to platform for sales professionals across every industry to help them experience win rates unparalleled to what they’ve been able to accomplish before.”

The acquisition comes on the heels of Gong’s $200 million Series D funding round, which took the company to unicorn status for the first time with a $2.2 billion valuation. Earlier in the year, Gong was awarded a U.S. patent for technology that drastically improves sales organizations’ customer conversations.

About Gong

Gong enables revenue teams to realize their fullest potential by unveiling their customer reality. The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions. Over 1,200 innovative companies like Zillow, Slack, PayPal, Twilio, Autodesk, Shopify, Hubspot, SproutSocial, Zoominfo, Outreach, MuleSoft and LinkedIn trust Gong to power their customer reality. With Gong, customers experience improved win rates, increased deal sizes, and accelerated employee ramp-times. Gong was recently named to the Forbes AI 50 list, which recognizes the most promising privately held companies in the U.S. using AI to benefit businesses, and is headquartered in San Francisco. For more, visit www.gong.io or follow us on LinkedIn.

Recent Press Releases

New Gong Labs Research Finds AI Is Now a Trusted Decision-Maker in Revenue Teams

Global report also shows that teams that use AI as a core driver of revenue strategy are 65% more likely to increase win rates. Data also reveals that AI-driven teams generate 77% more revenue per representative – a six digit increase over those who don't. SAN FRANCISCO — December 4, 2025 — Gong, the leading Revenue AI company, today released its second annual State of Revenue AI report, revealing that AI has earned its seat at the revenue table. According to the report, seven in ten enterprise revenue leaders now trust AI to regularly make business decisions. This signals the technology’s evolution from a competitive edge that helped individuals gain efficiency into an essential for every level of the revenue organization. The data shows that these AI-powered decisions are bearing fruit: organizations embedding AI as a core driver of their go-to-market (GTM) strategy are outperforming their peers, being 65% more likely to increase win rates. The research, drawn from an analysis of 7.1 million sales opportunities across 3,600+ companies and a survey of more than 3,000 global revenue leaders, offers fresh insights into how revenue teams are adapting to economic shifts, embracing AI, and redefining productivity and growth for the year ahead. “Our research reveals a fundamental shift in how AI shows up in forward-thinking revenue teams. It’s no longer a helpful sidekick, but now a strategic partner,” said Amit Bendov, CEO and co-founder, Gong. “Revenue teams that embrace AI aren’t just seeing better revenue outcomes, they’re reshaping entire GTM functions. The data shows us that the future of sales will not be shaped by humans or by AI, but rather by the power of both working together.” AI as a Job-Shaper, Not a Job-Taker The report also highlights a shifting narrative around AI and the workforce: that AI is viewed less as a threat and more as a catalyst for transformation. When asked about the three-year impact of AI, 43% of respondents said they expect it to transform jobs without reducing headcount, making it the most common outlook. Only 28% anticipate job eliminations, while 21% foresee new revenue roles being created. Just 8% predict minimal impact. As revenue professionals increasingly implement AI technologies in their day-to-day activities, they are seeing its transformative power on their roles. In fact, leaders are prioritizing productivity and output of existing teams, with productivity now ranked as the number one growth strategy for 2026, up from fourth place last year. Key areas of change include: Reduced administrative time, like data entry, note-taking, CRM updates emerging as the top-ranked impact More customer-facing capacity, enabling more calls, meetings, and outreach Greater strategic and creative focus, such as account planning and deal strategy Better data-driven decision-making, driving engagement among revenue leaders AI Becomes a Strategic Partner in Revenue Growth Seven in ten enterprise revenue leaders now trust AI to regularly make business decisions, underscoring AI’s shift from experimentation to expectation. In 2025, the number of US companies using AI to forecast and measure strategic success increased 50% year over year. Teams using revenue-specific AI solutions were twice as likely to leverage AI for forecasting and predictive modeling, driving outcomes beyond what general-purpose tools delivered, including: 13% higher revenue growth 85% greater commercial impact Sales Teams Using AI More Win More Organizations that have boldly embraced AI within their core business use cases capture more value from their investments than those further behind or more surface-level in their deployments. Teams that deeply leverage AI generate 77% more revenue per representative – a six-digit increase over those that do not use it. AI Adoption in the US vs. UK Companies in the UK lag those in the US by about 12-18 months when it comes to AI adoption. United States: AI adoption continues to accelerate, with 87% of US companies now using AI and an additional 9% planning to adopt it within the next year. United Kingdom: UK adoption in 2025 looks very similar to US findings from last year’s report, with 70% currently using AI, with another 22% planning to in the next 12 months. To learn more about how revenue organizations are winning more with AI, download the full report here. Methodology: Insights from The State of Revenue 2026 are based on a combination of survey and proprietary data. Gong surveyed 3,048 global revenue leaders, with respondents based in the United States, United Kingdom, Australia, and Germany. In addition, the Gong Labs research team analyzed 7.1 million sales opportunities across 3,613 companies to measure the impact of AI and performance across revenue teams. ### About Gong: Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

December 4, 2025

Docusign Selects Gong Revenue AI Operating System to Accelerate Sales Productivity and Drive Strategic Growth

SAN FRANCISCO, November 19th, 2025 – Gong, the leading Revenue AI company, today announced that Docusign, the global leader in intelligent agreement management, has selected Gong as its partner to accelerate sales productivity, enhance go-to-market effectiveness, and power their strategic growth initiatives. Gong’s AI Operating System (OS) for Revenue plays a critical role in advancing Docusign’s go-to-market strategies, with a focus on the adoption and growth of its Intelligent Agreement Management (IAM) platform. By leveraging Gong's insights and revenue AI capabilities, Docusign aims to improve sales effectiveness and productivity. This will be achieved by replicating successful outreach, better understanding buyer intent, and tailoring messaging and strategy based on this intelligence. “At Docusign, driving growth through operational excellence is a top priority," said Paula Hansen, President and Chief Revenue Officer at Docusign."The Gong Revenue AI OS provides the actionable insights and visibility we need to elevate our customer engagement, increase our sales productivity, and ultimately fuel our growth in key areas of our business. Gong’s technology allows us to coach at scale, drive repeatable best practices, and empower our teams with the data they need to succeed." Docusign plans to leverage the Gong Revenue AI OS, including Gong Forecast and Conversational Intelligence, to streamline sales enablement and increase team efficiency. Gong also seamlessly integrates into Docusign’s existing tech stack, creating a comprehensive, unified revenue ecosystem. In selecting Gong, Docusign emphasized the platform’s ability not only to improve day-to-day sales effectiveness but also to connect technology investments directly to measurable operational and revenue outcomes. The rollout also maintains critical standards of data privacy, security, and compliance for Docusign’s global organization. “We’re excited to welcome Docusign to the Gong customer community,” said Shane Evans, Chief Revenue Officer of Gong. “This is a marquee enterprise win, and this partnership is a strong validation of the impact Revenue AI is making with large enterprises. Docusign is a category leader and we’re looking forward to helping their team turn real-time customer signals into smarter actions, execute with greater consistency across their go-to-market motion, and achieve revenue growth at scale.” About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

November 19, 2025

Leading Companies Drive Measurable Business Impact with Gong’s AI Operating System for Revenue

Docusign and PayPal among 2025 Golden Gong honorees Combined, honorees drove millions in ARR impact, achieved 57% higher win rates, and saved more than 7,600 hours through AI-powered revenue transformation SAN FRANCISCO and AUSTIN, TX – October 22, 2025: Gong, the leading revenue AI company, today announced the winners of the 2025 Golden Gong Awards. Now in its sixth year, the awards underscore how the fastest-growing revenue teams are using AI to move beyond automation and efficiency, and extend it to driving predictable business outcomes. The honored organizations were selected from nearly 200 nominations, all using Gong’s Revenue AI OS. "AI’s ability to deliver efficiencies is nothing new; teams have harnessed this capability for years. Today, the teams we are celebrating have translated their use of the technology into tangible revenue impact, gained strategic advantages, and redefined what’s possible for their business,” said Simon Frey, Chief Customer Officer, Gong. “We commend this year’s Golden Gong winners for pushing the limits of revenue AI and validating the Operating System model as the right way to unlock predictable growth at scale.” The New Measure of AI Success: Driving Revenue Outcomes The 2025 Golden Gong winners achieved core business outcomes that prove the correlation between the Gong Revenue AI Operating System and measurable revenue success. Leadership Excellence: The People Driving the AI OS The awards also recognize the visionary revenue leaders and their teams who successfully implement AI for organizational excellence. The winners are being honored at Celebrate '25, Gong’s sold-out user conference held in Austin, TX, and attended by more than 900 revenue leaders. To learn more about how these and other Gong customers are winning more with revenue AI, learn more here. About Gong Gong uses AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph of customer interaction data, intelligent agents, and trusted applications, Gong helps more than 4,800 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

October 22, 2025