Frequently Asked Questions

Question 1

What are Gong Credits?

Accepted Answer

Gong Credits are a consumption-based currency for advanced agentic capabilities in Gong.

As Gong expands what its agents can do, these capabilities can now run at significantly higher frequency and volume than everyday Gong AI. Gong Credits are how that scales cleanly.

This covers features that work continuously in the background to surface organization-wide insights, and features that analyze large volumes of data to generate deal and account intelligence. Rather than a one-size-fits-all model, Gong Credits mean you only pay for the agentic capabilities you actually use. Everything else, the Gong AI your team already relies on, stays included in your seats and is not changing.

Every plan includes a default credit allocation so you can get started right away, and additional credits are available to purchase as your needs grow.

Question 2

What features use Gong Credits?

Accepted Answer

Gong Credits apply to select features that perform heavier AI processing at scale or AI that runs autonomously. This will include:

Question-based AI Trackers
AI Briefer API Endpoint
AI Ask Anything API Endpoint
MCP Server
Automated Briefs
AI Data Extractor (coming soon)

The following do not consume credits:

Pre-trained (out-of-box) AI Trackers
Single-use AI actions (call summaries, AI Composer, AI Builder)
Manual, user-initiated actions

Only Admins have access and visibility to credit-consuming features, including balance and user notifications.

For the full and most current list, visit the Help Center.

Question 3

How are Gong Credits consumed?

Accepted Answer

Gong Credits are consumed based on the volume of calls and emails processed by credit-consuming features, not by the number of features you have enabled or the number of users on your team.

A few things to know:

For features that are initiated in Gong (e.g., AI Trackers), before publishing or enabling a credit-consuming feature, you will see an estimated credit cost and can adjust to optimize credit usage.
For features initiated outside of Gong (e.g., API-based features), consumption is based on the volume of data processed per request.
For AI Trackers specifically, you will see a projected cost for both the historical backfill of an AI Tracker, as well as an estimate for ongoing daily consumption.
Adjusting filters (like date range or call scope) can reduce consumption.
Credits are consumed based on the criteria processed, not on whether a match or result is found.

For specific consumption rates by feature, visit the Help Center.

Question 4

Does my plan include Gong Credits?

Accepted Answer

Yes. Here’s how it works:

Every account will receive a default credit allocation based on the number of core licenses in your order form. Credits are pooled at the account level, meaning your team draws from one shared balance.
For most customers, the default allocation is designed to cover typical usage of credit-consuming features. If your team is using these features lightly or not at all, you are unlikely to notice any impact on your day-to-day.
Your default credit allocation is issued annually at the start of each contract year, and is prorated for ramped seats. Any core licenses that are added mid-contract will also receive a prorated allocation.
Application seats (Gong Forecast, Gong Engage, Gong Enable etc.) do not receive credit allocations per seat.
Additional credits are available for purchase if and when you need them.

Question 5

What does the default Gong Credit allotment cover?

Accepted Answer

Your included credit allocation is intended to support typical usage of credit-consuming features across your team. Actual consumption will vary depending on configuration, filters, historical backfill, and usage volume. When Gong Credits launches, all active accounts will also receive an introductory credit allotment so teams can:

Explore usage patterns without pressure.
Get familiar with how credits are consumed before standard usage begins

For more details on what your allotment covers, visit the Help Center or contact your account team.

Question 6

Do Gong Credits reset, rollover, or expire?

Accepted Answer

Gong Credits included with your core licenses (i.e. your default credit allocation) are distributed annually.

Gong Credits that are purchased are issued at the time of purchase.

Note: there is no distinction between default and purchased credits within your credit balance, but usage is visible within reporting based on expiration date.

The expiration policy is as follows:

Default credits: expires at the end of each contract year and does not rollover
- For multi-year contracts: at the start of each contract year, the account will be replenished with the annual allocation based on the number of purchased core licenses active on that date.
- Credits do not rollover at the end of each contract year for default credits.
Purchased credits: expires at the end of the full contract term (i.e. purchased credits do roll over between contract years on multi-year contracts).

Credits do not rollover between contract terms.

Question 7

How can I track my usage or check my Gong Credit balance?

Accepted Answer

Account admins can access the following in the Admin Center under Reports > Gong Credits:

Real-time credit balance
Credit usage report
Credit balance report
Purchase history

You will also receive email and in-product notifications as your balance approaches depletion so your team always has advance notice.

Question 8

What happens when I run out of Gong Credits?

Accepted Answer

There are no automatic overage charges. You will not be billed beyond your credit balance without purchasing additional credits.

When your balance reaches zero:

Your existing data and configurations remain intact.
Credit-consuming features pause on new data (e.g., AI Trackers pause on processing new calls and emails).
Features that connect Gong agentic capabilities to other systems (e.g., API, MCP Server) will return an error indicating the account has no remaining credit balance.
You will have received in-app and email alerts as you approached a zero balance.
Once credits are replenished, any published AI Trackers will automatically resume processing and catch up on calls and emails from the period they were paused.

Question 9

Can I buy more Gong Credits?

Accepted Answer

Yes. Additional credits are available for purchase at any time through your Gong account team.

A few things to know:

Credits are sold in predefined bundles and prepaid (i.e., credits are invoiced in full, upfront).
Purchased credits expire at the end of your contract term.
Self-serve purchasing within Gong and automated top-up options are coming in a future release.
If you run out of credits, usage simply pauses until you add more; you will not be charged for usage beyond your balance.

Question 10

Can I control or limit Gong Credit usage?

Accepted Answer

Yes. Account admins have visibility and control over credit usage from the Admin Center. Here is what is available:

At launch: admin-level visibility of credit usage by feature and user, current and historical balance, and purchase history with expiration dates.
Coming in future releases: usage dashboard, feature-level prioritization, direct purchase and automated top-ups.

For details on available admin controls, visit the Help Center.

Feature availability, consumption rates, and administrative controls may evolve over time. The Help Center contains the most current details.

Question 11

Does this mean my costs are increasing?

Accepted Answer

For most customers, no. This is a deliberate choice Gong made to avoid raising seat prices across the board.

As Gong's AI capabilities grow, some features require significantly more compute to run. Gong had two options: build those costs into everyone's seat price regardless of usage, or introduce a consumption-based model so customers only pay for what they actually use. We chose the latter.

If your team is not actively using credit-consuming features like AI Trackers, your costs are unlikely to change. Your default credit allocation covers typical usage for the majority of accounts, and you will not be charged anything automatically. Customers who use these features heavily have visibility and control over their consumption before costs become a consideration.

Question 12

What Gong AI is still included in my seats?

Accepted Answer

The majority of Gong AI remains fully included in your seats and is not changing. This includes:

Conversation intelligence, call summaries, and highlights
AI-powered coaching
Deal and pipeline intelligence
Forecasting and revenue predictions
Automated activity capture
Single-use AI actions like AI Composer and in-platform Briefs
Pre-trained, out-of-the-box AI Trackers

Gong Credits apply only to a select set of features that run autonomously at scale or involve heavier AI processing on demand. For the full and most current list of what does and does not consume credits, visit the Help Center.

Gong Credits FAQs