SAY GOODBYE WEBSTER’S AND HELLO BEN FRANKS
Top sellers use these words because buyers unconsciously prick up their ears when they hear them. (Spoiler: discount is NOT on the list). These words that get dropped in everyday chit-chat are secretly a conversational lock-picking kit: opening up accounts and priming them to buy from you. Get the full list now.
Door-to-door salesmen, Madison Ave copywriters, enterprise sales pros have handed down these trade secrets for generations. And now, the data proves them right.
They work, here’s proof: I counted and I used these words 21 times on this page alone.