Smarter Salesforce call recording that drives revenue, not just compliance

What is Salesforce call recording?

Salesforce call recording refers to the process of automatically capturing, storing, and analyzing sales calls and meetings within the Salesforce CRM environment. At its core, it’s about more than just archiving conversations for compliance or reference. Modern call recording solutions transform every customer interaction into a rich source of insight—fueling better coaching, pipeline management, and deal execution.

Why businesses use call recording

Why do businesses use Salesforce call recording? Three reasons stand out:

  • Capture the full customer story: Calls are where deals are won or lost. Recording ensures nothing gets missed—no matter how fast the conversation moves.
  • Drive consistent coaching and onboarding: With a searchable library of real calls, managers can train new reps faster and coach everyone to top-performer behaviors.
  • Unlock actionable insights: Advanced solutions use AI to surface trends, risks, and opportunities hidden in conversations—powering smarter decisions across the revenue team.
Common features/components of Salesforce call recording include:
  • Automatic call capture and storage
  • Real-time transcription and searchable archives
  • Speaker identification and talk-time analysis
  • Integration with Salesforce objects (contacts, opportunities, accounts)
  • AI-driven insights (objection tracking, action items, deal risk signals)
Typical use cases span:
  • Sales coaching: Managers review and share best-practice calls to uplevel the team.
  • Pipeline visibility: Revenue leaders track deal progress and spot risk signals directly in Salesforce.
  • Compliance and record-keeping: Organizations meet regulatory requirements with secure, auditable call logs.
  • Customer success and onboarding: CS and enablement teams use real calls to train, onboard, and align messaging.

See Gong in action

In this self-guided tour, discover key features that sales teams and leaders love.

Why Gong takes a fundamentally different approach

While many Salesforce call recording solutions offer basic capture and playback, Gong goes further. We believe the value isn’t in the recording itself—it’s in what you do with it. Gong transforms every call into a source of truth for your entire revenue team. Instead of siloed data or passive archives, you get real-time insights, automated workflows, and actionable recommendations that drive performance at scale.

Gong and Salesforce integration

Why use Gong for Salesforce call recording?

Most call recording solutions stop at documentation. Gong turns every conversation into a competitive advantage. With Gong, you can:

  • Automatically record, transcribe, and analyze every sales call—no manual effort required
  • Surface deal risks, next steps, and buyer objections directly inside Salesforce
  • Build a searchable, shareable library of real calls for coaching, onboarding, and enablement
  • Align sales, customer success, and enablement teams around the true voice of the customer

Gong’s Salesforce integration is seamless. Once connected, every call, email, and meeting is captured, transcribed, and linked to the right record—no toggling, no data entry, no missed insights. AI-powered analytics highlight what matters: who asked what, which deals are at risk, and where your team can improve. It’s not just about compliance. It’s about clarity, action, and winning more often.

See Gong’s Salesforce call recording solution in action

What does this look like in practice? Here’s how revenue teams use Gong every day:

Coach with confidence

Managers review real calls, identify top-performer behaviors, and share teachable moments across the team.

Spot deal risks early

AI surfaces stalled deals, missed next steps, and buyer objections—so you can intervene before it’s too late.

Streamline onboarding

New reps ramp faster with access to a library of winning calls, objection handling, and talk tracks.

Drive GTM alignment

Sales, enablement, and customer success teams stay on the same page with a single source of truth for every customer conversation.

How does Gong’s Salesforce call recording system work?

Here’s what happens behind the scenes:

Step 1

Gong automatically joins scheduled calls or records inbound/outbound phone conversations, with clear consent and privacy controls built in.

Step 2

Every call is securely stored in the cloud, encrypted at rest and in transit, with customizable access permissions for compliance.

Step 3

Gong’s AI transcribes the call in near real time, tagging key topics, action items, and risks.

Step 4

All recordings and transcripts are indexed and made instantly searchable. You can filter by rep, account, deal stage, or keyword—so you always find what you need.

Step 5

Insights from calls feed directly into your coaching, pipeline, and forecasting workflows—so you’re always working with the full truth, not just CRM notes.

Gong solutions hub

More than Salesforce call recording

Call recording is just the start. Gong’s approach connects every conversation to your broader revenue strategy—turning passive data into proactive action.

Unified data foundation

Gong captures 99% of customer interactions—calls, emails, meetings, CRM updates—so you see the full picture, not just fragments.

AI-powered insights

Purpose-built AI models surface what matters: deal risks, buyer objections, next steps, and coaching opportunities.

Embedded AI agents

Gong’s AI agents automate note-taking, recommend next actions, and deliver real-time guidance—right where you work.

Enterprise-grade governance

Security, privacy, and compliance are built in. You control access, retention, and data flows—no surprises, no gaps.

How Salesforce call recording powers Gong’s AI OS

Every recorded call becomes a building block for smarter revenue operations. Here’s how Salesforce call recording fuels Gong’s core solutions:

Gong Engage AI Composer

Gong Engage: Turn conversations into personalized outreach

Salesforce call recordings feed directly into engagement workflows, enabling you to:

  • Personalize follow-up emails and sequences based on real buyer questions and objections
  • Automate next steps and reminders after every call—no manual entry required
  • Trigger AI-powered recommendations for who to engage, when, and how
Gong Enable Coaching Inbox

Gong Enable: Transform calls into coaching and training assets

Every recorded conversation becomes a resource for enablement and onboarding:

  • Build a library of best-practice calls for new rep ramp and ongoing training
  • Identify coaching opportunities and skill gaps based on real interactions
  • Standardize talk tracks, objection handling, and competitive messaging
AI Deal Predictor

Gong Forecast: Power pipeline predictions with real conversation data

Call recordings aren’t just for review—they drive forecasting accuracy:

  • Feed deal engagement signals and buyer sentiment into pipeline health scoring
  • Detect at-risk deals and stalled opportunities based on conversation patterns
  • Improve forecast accuracy with AI models trained on actual customer interactions

Again and again, it comes down to the same thing: when you capture the full voice of the customer, you stop guessing—and start winning.

See Salesforce call recording in action

Gong Forecast dashboard

Monday.com: Aligning revenue teams around customers with Gong

Challenge: Monday.com needed a way to capture, analyze, and share sales calls across a rapidly growing revenue team. Manual note-taking led to missed details, inconsistent coaching, and siloed knowledge. Teams struggled to align around the real needs and concerns of their buyers.

Solution: Monday.com implemented Gong’s Salesforce call recording solution to automatically capture every customer conversation, transcribe calls, and centralize insights. By integrating directly with Salesforce, every call was linked to the right opportunity, account, or contact—making it easy to reference, coach, and collaborate across teams.

Results:

  • Created a culture of continuous learning and peer coaching—every rep could access and learn from top-performing calls
  • Improved process alignment and messaging consistency across sales, enablement, and customer success
  • Enabled managers to identify coaching opportunities, share best practices, and drive measurable improvements in win rates and customer experience

"I cannot say enough about the undeniable value that Gong adds not only to my role in sales enablement, but to our entire client-facing organization as well."

Dave Seugling
Director of Global Sales Enablement
monday.com logo

Stop losing winnable deals

Boost win rates, increase average deal size, and increase revenue per rep with Gong, the #1 revenue AI platform.

What our customers say

"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."

Drew Korab
Director of RevOps at Upwork
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"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."

Sherry Wu
Senior Director, Product Marketing at Gong at Gong
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"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."

Eric Choronzy
VP, North America Sales, DemandScience at DemandScience
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"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."

Chris Cordani
VP of Sales at Nasdaq
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"Working with Gong has made us better managers and better CSMs."

Jeffrey Coleman
VP of Customer Success at SurveyMonkey
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"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."

Evan Shaffer
Head of Sales Training & Enablement at HST Pathways
HST Pathways logo

"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."

Christine Talcott
Sr. Division Vice President Enablement & Global Events at ADP
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"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."

Drew Korab
Director of RevOps at Upwork
Upwork logo

"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."

Sherry Wu
Senior Director, Product Marketing at Gong at Gong
Gong logo

"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."

Eric Choronzy
VP, North America Sales, DemandScience at DemandScience
DemandScience logo

"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."

Chris Cordani
VP of Sales at Nasdaq
Nasdaq logo

"Working with Gong has made us better managers and better CSMs."

Jeffrey Coleman
VP of Customer Success at SurveyMonkey
SurveyMonkey logo

"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."

Evan Shaffer
Head of Sales Training & Enablement at HST Pathways
HST Pathways logo

"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."

Christine Talcott
Sr. Division Vice President Enablement & Global Events at ADP
ADP logo

"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."

Drew Korab
Director of RevOps at Upwork
Upwork logo

"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."

Sherry Wu
Senior Director, Product Marketing at Gong at Gong
Gong logo

"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."

Eric Choronzy
VP, North America Sales, DemandScience at DemandScience
DemandScience logo

"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."

Chris Cordani
VP of Sales at Nasdaq
Nasdaq logo

"Working with Gong has made us better managers and better CSMs."

Jeffrey Coleman
VP of Customer Success at SurveyMonkey
SurveyMonkey logo

"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."

Evan Shaffer
Head of Sales Training & Enablement at HST Pathways
HST Pathways logo

"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."

Christine Talcott
Sr. Division Vice President Enablement & Global Events at ADP
ADP logo

"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."

Drew Korab
Director of RevOps at Upwork
Upwork logo

"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."

Sherry Wu
Senior Director, Product Marketing at Gong at Gong
Gong logo

"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."

Eric Choronzy
VP, North America Sales, DemandScience at DemandScience
DemandScience logo

"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."

Chris Cordani
VP of Sales at Nasdaq
Nasdaq logo

"Working with Gong has made us better managers and better CSMs."

Jeffrey Coleman
VP of Customer Success at SurveyMonkey
SurveyMonkey logo

"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."

Evan Shaffer
Head of Sales Training & Enablement at HST Pathways
HST Pathways logo

"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."

Christine Talcott
Sr. Division Vice President Enablement & Global Events at ADP
ADP logo

"Gong was able to help me increase my consult rate 3% in a matter of days."

Lauren Iken
Patient Advocate at ClearChoice Dental Implant Centers
ClearChoice Dental Implant Centers logo

"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."

Mark Truman
Chief Revenue Officer, EdgePetrol at EdgePetrol
EdgePetrol logo

"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."

David Ma
Head of GTM Ops and Strategy at Zip
Zip logo

"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."

Matt McGonegle
Director of Inside Sales at SpotOn
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"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."

John Judge
Senior VP of Sales, Crayon at Crayon
Crayon logo

"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."

Eric Stoddard
Head of Global Sales & CS Enablement at Udemy
Udemy logo

"Gong was able to help me increase my consult rate 3% in a matter of days."

Lauren Iken
Patient Advocate at ClearChoice Dental Implant Centers
ClearChoice Dental Implant Centers logo

"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."

Mark Truman
Chief Revenue Officer, EdgePetrol at EdgePetrol
EdgePetrol logo

"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."

David Ma
Head of GTM Ops and Strategy at Zip
Zip logo

"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."

Matt McGonegle
Director of Inside Sales at SpotOn
SpotOn logo

"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."

John Judge
Senior VP of Sales, Crayon at Crayon
Crayon logo

"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."

Eric Stoddard
Head of Global Sales & CS Enablement at Udemy
Udemy logo

"Gong was able to help me increase my consult rate 3% in a matter of days."

Lauren Iken
Patient Advocate at ClearChoice Dental Implant Centers
ClearChoice Dental Implant Centers logo

"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."

Mark Truman
Chief Revenue Officer, EdgePetrol at EdgePetrol
EdgePetrol logo

"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."

David Ma
Head of GTM Ops and Strategy at Zip
Zip logo

"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."

Matt McGonegle
Director of Inside Sales at SpotOn
SpotOn logo

"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."

John Judge
Senior VP of Sales, Crayon at Crayon
Crayon logo

"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."

Eric Stoddard
Head of Global Sales & CS Enablement at Udemy
Udemy logo

"Gong was able to help me increase my consult rate 3% in a matter of days."

Lauren Iken
Patient Advocate at ClearChoice Dental Implant Centers
ClearChoice Dental Implant Centers logo

"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."

Mark Truman
Chief Revenue Officer, EdgePetrol at EdgePetrol
EdgePetrol logo

"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."

David Ma
Head of GTM Ops and Strategy at Zip
Zip logo

"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."

Matt McGonegle
Director of Inside Sales at SpotOn
SpotOn logo

"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."

John Judge
Senior VP of Sales, Crayon at Crayon
Crayon logo

"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."

Eric Stoddard
Head of Global Sales & CS Enablement at Udemy
Udemy logo
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See how Gong’s Salesforce call recording and AI OS for revenue teams can help you:

  • Capture every customer interaction and never miss a detail
  • Drive consistent coaching, onboarding, and GTM alignment
  • Surface deal risks and opportunities—before your competition does

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