Gong Redefines AI Agents to Deliver Real Revenue Impact

April 16, 2025

Purpose-Built AI Agents Enhance Revenue Team Performance While Keeping Human Connection at the Forefront

SAN FRANCISCO, April 16, 2025: Revenue teams are increasingly looking to AI agents to streamline workflows, uncover actionable insights, and deliver more personalized customer experiences. Today, Gong, the leading revenue AI company, is introducing over a dozen AI agents built specifically for revenue teams. Powered by over a decade of expertise in customer interaction data, Gong Agents integrate seamlessly into revenue workflows, enhance human expertise, and adapt to each organization’s unique needs to drive meaningful business outcomes.

While AI agents hold immense potential, many business leaders struggle to implement them effectively. Building AI agents requires technical resources teams don’t have, while early experimentation has also exposed concerns about accuracy and reliability, making it difficult to confidently trust AI-driven decisions. Gong Agents are built to solve these challenges—delivering specialized, revenue-focused AI that works alongside teams to deliver real impact.

“AI is evolving fast, but much of what’s on the market today is either unrealistic or uninspired,” said Amit Bendov, CEO and Co-Founder of Gong. “AI isn’t about replacing roles—it’s about freeing people up to do their most impactful work. Gong Agents are purpose-built for revenue teams, empowering them with automation and intelligence that actually moves the needle, without sacrificing the human connections that drive businesses forward.”

Rethinking AI Agents for Revenue Teams

Many AI solutions fall short because they rely on incomplete or self-reported data, operate in siloed systems, and fail to work in sync with how revenue teams actually operate. Gong Agents solve these challenges by embedding directly into the revenue workflows, capturing customer interactions, and automating key processes with verified, context-rich insights.

“Gong Agents give our sales teams back their most valuable asset — time,” said Stephanie Richman, VP of Sales Operations at Vercara. “By eliminating manual tasks, our managers have reclaimed over 190 hours a year for strategic coaching and deal support. With Gong’s Revenue AI, our teams get a 360 view of every opportunity and AI-driven insights to forecast with confidence, sell smarter, and drive better outcomes across the business.”

Gong Agents are:

Seamlessly embedded into revenue workflows – Unlike disconnected AI tools, Gong Agents operate within a unified platform that automatically captures and analyzes customer interactions across every touchpoint. Gong is the only solution that combines domain-specific customer interaction data, AI, and workflows in one place, ensuring accurate, relevant, and trustworthy insights for revenue teams.
Designed to augment human expertise and business outcomes – Gong Agents specialize in automating tedious tasks and providing actionable insights, allowing sales teams to focus on relationships and strategy. Designed to work alongside teams, they drive quick adoption and fast results by seamlessly integrating AI into daily workflows for immediate ROI. In fact, teams using Gong’s AI Briefer are seeing an overall win rate increase of 19% and, for deals over $10,000, teams are seeing over a 40% increase in win rates.
Configurable to meet each business’s unique needs – With Gong’s easy-to-use Agent Studio, revenue teams can easily customize Gong Agents to fit their workflows—drag-and-drop fields let business users define inputs, outputs, and autonomy levels. Business users can configure agents, preview results before deployment, and adjust settings to ensure seamless collaboration between AI and humans. Pre-built templates, based on best practices and a decade of revenue expertise, provide a strong starting point.
Built to understand and act on customer interaction data – Gong Agents go beyond Customer Relationship Management (CRM) data, deeply understanding interactions between revenue teams and customers. Powered by the Gong Data Engine, they analyze emails, calls, and other interactions to deliver smarter decisions, deeper personalization, and automated workflows that streamline sales processes—driving productivity, predictability, and growth.

“AI is at the forefront of our business, so integrating AI agents into our revenue strategies is a natural next step,” said Andrea Jones, Commercial Sales Planning & Strategy Lead at Boomi. “Gong’s AI agents, built specifically for revenue teams, will give us a competitive edge, ensuring we stay ahead with AI that’s not only configurable but also designed to drive real ROI by seamlessly integrating into our processes and adapting to our unique needs.”

AI Agents That Power Every Stage of the Revenue Process

Gong Agents tackle the most critical revenue challenges—from pipeline management to coaching, forecasting, and customer engagement—helping teams drive predictable revenue with confidence. Included with Gong licenses, they provide enhanced capabilities at no extra cost. Gong Agents:

Capture and organize data automatically

AI Activity Mapper links interactions to the right accounts, contacts, and opportunities, ensuring clean, organized data.

AI Transcriber converts customer conversations into accurate transcripts, enhancing insight and visibility

Enable organization-wide knowledge-sharing

AI Briefer leverages structured templates to standardize and streamline knowledge sharing on accounts, deals, and contacts (generally available in two months)

AI Ask Anything analyzes conversation data to instantly answer questions about deals, accounts, calls, and contacts, providing timely, actionable insights

Onboard and coach effectively

AI Call Reviewer delivers actionable coaching and onboarding insights for reps based on an assessment of calls

AI Trainer creates realistic role-play scenarios to sharpen reps’ skills (generally available this year)

Engage and convert customers

AI Tasker suggests to-dos to focus teams on high-impact activities and next best actions

AI Composer crafts personalized, on-brand emails and messages that help sellers advance deals

Optimize pipeline and forecasting

AI Deal Monitor detects subtle deal signals to keep deals on track and trigger timely interventions

AI Deal Reviewer evaluates deals based on standard or customer-specific sales methodologies to improve pipeline qualification and enhance forecasting accuracy

AI Deal Predictor assigns a numeric prediction score to assess deal health and closing, helping reps prioritize high-impact deals and focus on changing deal outcome

AI Revenue Predictor analyzes pipeline signals and trends to deliver confident, data-driven revenue forecasts

Make strategic decisions

AI Tracker automatically detects and tracks key moments across conversations, giving teams greater visibility into rep and customer behaviors

AI Theme Spotter uncovers recurring voice-of-the-customer themes—such as top pain points, common business goals, and objections—across any customer segment (generally available this year)

About Gong

Gong empowers everyone in revenue teams to improve productivity, increase predictability, and drive revenue growth by deeply understanding customers and business trends; driving impactful decisions and actions. The Gong Revenue AI Platform captures and contextualizes customer interactions, surfaces insights and predictions, and powers actions and workflows that are essential for business success. More than 4,500 companies around the world rely on Gong to unlock their revenue potential. For more information, visit www.gong.io.

Recent Press Releases

New Gong Labs Research Finds AI Is Now a Trusted Decision-Maker in Revenue Teams

Global report also shows that teams that use AI as a core driver of revenue strategy are 65% more likely to increase win rates. Data also reveals that AI-driven teams generate 77% more revenue per representative – a six digit increase over those who don't. SAN FRANCISCO — December 4, 2025 — Gong, the leading Revenue AI company, today released its second annual State of Revenue AI report, revealing that AI has earned its seat at the revenue table. According to the report, seven in ten enterprise revenue leaders now trust AI to regularly make business decisions. This signals the technology’s evolution from a competitive edge that helped individuals gain efficiency into an essential for every level of the revenue organization. The data shows that these AI-powered decisions are bearing fruit: organizations embedding AI as a core driver of their go-to-market (GTM) strategy are outperforming their peers, being 65% more likely to increase win rates. The research, drawn from an analysis of 7.1 million sales opportunities across 3,600+ companies and a survey of more than 3,000 global revenue leaders, offers fresh insights into how revenue teams are adapting to economic shifts, embracing AI, and redefining productivity and growth for the year ahead. “Our research reveals a fundamental shift in how AI shows up in forward-thinking revenue teams. It’s no longer a helpful sidekick, but now a strategic partner,” said Amit Bendov, CEO and co-founder, Gong. “Revenue teams that embrace AI aren’t just seeing better revenue outcomes, they’re reshaping entire GTM functions. The data shows us that the future of sales will not be shaped by humans or by AI, but rather by the power of both working together.” AI as a Job-Shaper, Not a Job-Taker The report also highlights a shifting narrative around AI and the workforce: that AI is viewed less as a threat and more as a catalyst for transformation. When asked about the three-year impact of AI, 43% of respondents said they expect it to transform jobs without reducing headcount, making it the most common outlook. Only 28% anticipate job eliminations, while 21% foresee new revenue roles being created. Just 8% predict minimal impact. As revenue professionals increasingly implement AI technologies in their day-to-day activities, they are seeing its transformative power on their roles. In fact, leaders are prioritizing productivity and output of existing teams, with productivity now ranked as the number one growth strategy for 2026, up from fourth place last year. Key areas of change include: Reduced administrative time, like data entry, note-taking, CRM updates emerging as the top-ranked impact More customer-facing capacity, enabling more calls, meetings, and outreach Greater strategic and creative focus, such as account planning and deal strategy Better data-driven decision-making, driving engagement among revenue leaders AI Becomes a Strategic Partner in Revenue Growth Seven in ten enterprise revenue leaders now trust AI to regularly make business decisions, underscoring AI’s shift from experimentation to expectation. In 2025, the number of US companies using AI to forecast and measure strategic success increased 50% year over year. Teams using revenue-specific AI solutions were twice as likely to leverage AI for forecasting and predictive modeling, driving outcomes beyond what general-purpose tools delivered, including: 13% higher revenue growth 85% greater commercial impact Sales Teams Using AI More Win More Organizations that have boldly embraced AI within their core business use cases capture more value from their investments than those further behind or more surface-level in their deployments. Teams that deeply leverage AI generate 77% more revenue per representative – a six-digit increase over those that do not use it. AI Adoption in the US vs. UK Companies in the UK lag those in the US by about 12-18 months when it comes to AI adoption. United States: AI adoption continues to accelerate, with 87% of US companies now using AI and an additional 9% planning to adopt it within the next year. United Kingdom: UK adoption in 2025 looks very similar to US findings from last year’s report, with 70% currently using AI, with another 22% planning to in the next 12 months. To learn more about how revenue organizations are winning more with AI, download the full report here. Methodology: Insights from The State of Revenue 2026 are based on a combination of survey and proprietary data. Gong surveyed 3,048 global revenue leaders, with respondents based in the United States, United Kingdom, Australia, and Germany. In addition, the Gong Labs research team analyzed 7.1 million sales opportunities across 3,613 companies to measure the impact of AI and performance across revenue teams. ### About Gong: Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

December 4, 2025

Docusign Selects Gong Revenue AI Operating System to Accelerate Sales Productivity and Drive Strategic Growth

SAN FRANCISCO, November 19th, 2025 – Gong, the leading Revenue AI company, today announced that Docusign, the global leader in intelligent agreement management, has selected Gong as its partner to accelerate sales productivity, enhance go-to-market effectiveness, and power their strategic growth initiatives. Gong’s AI Operating System (OS) for Revenue plays a critical role in advancing Docusign’s go-to-market strategies, with a focus on the adoption and growth of its Intelligent Agreement Management (IAM) platform. By leveraging Gong's insights and revenue AI capabilities, Docusign aims to improve sales effectiveness and productivity. This will be achieved by replicating successful outreach, better understanding buyer intent, and tailoring messaging and strategy based on this intelligence. “At Docusign, driving growth through operational excellence is a top priority," said Paula Hansen, President and Chief Revenue Officer at Docusign."The Gong Revenue AI OS provides the actionable insights and visibility we need to elevate our customer engagement, increase our sales productivity, and ultimately fuel our growth in key areas of our business. Gong’s technology allows us to coach at scale, drive repeatable best practices, and empower our teams with the data they need to succeed." Docusign plans to leverage the Gong Revenue AI OS, including Gong Forecast and Conversational Intelligence, to streamline sales enablement and increase team efficiency. Gong also seamlessly integrates into Docusign’s existing tech stack, creating a comprehensive, unified revenue ecosystem. In selecting Gong, Docusign emphasized the platform’s ability not only to improve day-to-day sales effectiveness but also to connect technology investments directly to measurable operational and revenue outcomes. The rollout also maintains critical standards of data privacy, security, and compliance for Docusign’s global organization. “We’re excited to welcome Docusign to the Gong customer community,” said Shane Evans, Chief Revenue Officer of Gong. “This is a marquee enterprise win, and this partnership is a strong validation of the impact Revenue AI is making with large enterprises. Docusign is a category leader and we’re looking forward to helping their team turn real-time customer signals into smarter actions, execute with greater consistency across their go-to-market motion, and achieve revenue growth at scale.” About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

November 19, 2025

Leading Companies Drive Measurable Business Impact with Gong’s AI Operating System for Revenue

Docusign and PayPal among 2025 Golden Gong honorees Combined, honorees drove millions in ARR impact, achieved 57% higher win rates, and saved more than 7,600 hours through AI-powered revenue transformation SAN FRANCISCO and AUSTIN, TX – October 22, 2025: Gong, the leading revenue AI company, today announced the winners of the 2025 Golden Gong Awards. Now in its sixth year, the awards underscore how the fastest-growing revenue teams are using AI to move beyond automation and efficiency, and extend it to driving predictable business outcomes. The honored organizations were selected from nearly 200 nominations, all using Gong’s Revenue AI OS. "AI’s ability to deliver efficiencies is nothing new; teams have harnessed this capability for years. Today, the teams we are celebrating have translated their use of the technology into tangible revenue impact, gained strategic advantages, and redefined what’s possible for their business,” said Simon Frey, Chief Customer Officer, Gong. “We commend this year’s Golden Gong winners for pushing the limits of revenue AI and validating the Operating System model as the right way to unlock predictable growth at scale.” The New Measure of AI Success: Driving Revenue Outcomes The 2025 Golden Gong winners achieved core business outcomes that prove the correlation between the Gong Revenue AI Operating System and measurable revenue success. Leadership Excellence: The People Driving the AI OS The awards also recognize the visionary revenue leaders and their teams who successfully implement AI for organizational excellence. The winners are being honored at Celebrate '25, Gong’s sold-out user conference held in Austin, TX, and attended by more than 900 revenue leaders. To learn more about how these and other Gong customers are winning more with revenue AI, learn more here. About Gong Gong uses AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph of customer interaction data, intelligent agents, and trusted applications, Gong helps more than 4,800 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release

October 22, 2025