Back to newsroom

Gong Partners with Snowflake to Help Customers Optimize Revenue Performance

November 15, 2022

Palo Alto, CA – November 15, 2022 – Gong, the Revenue Intelligence leader, today announced a new integration with Snowflake, the Data Cloud company, that enables companies to securely combine customer conversation and activity data from Gong’s Reality Platform with other datasets in their Snowflake instance to provide customer-facing teams with a complete picture of revenue performance and health. By adding unfiltered, AI-enriched customer data to business analytics, revenue leaders can unlock more insights to make smarter, faster decisions for winning outcomes.

Through the integration, Gong can securely share data from its Reality Platform in an analytics-ready structure directly to a customer’s Snowflake instance in minutes, with no code required. Customers can then combine the data with other critical inputs, analyze and create visualizations in business intelligence tools, and surface insights that enable leaders to make more informed decisions.

“In the face of economic uncertainty, revenue teams and business leaders need a complete view of performance to adapt strategies and fine-tune execution,” said Chris Degnan, Chief Revenue Officer at Snowflake. “Our partnership with Gong enables our customers to quickly and securely combine their data in Snowflake’s single, integrated platform to provide a performance dashboard that helps businesses answer critical questions.”

“Every customer interaction during the sales journey produces valuable insights into the next step, from initial engagement through closed-won,” said Gong Co-Founder and Chief Product Officer Eilon Reshef. “Gong captures and analyzes this data using its advanced AI engine and the new integration with Snowflake allows customers to utilize it in entirely new ways to solve business challenges and identify new opportunities. Importantly, we’re making it quick and easy for our customers to get up and running, eliminating the need for extensive tech resources.”

Snowflake is the latest company to join the Gong Collective, a large and expanding group of technology leaders that partner with Gong to seamlessly connect their tools and services to the Gong Reality Platform. The Gong Collective reduces integration complexity, simplifies setup, and enables customers to unlock more value from the platform. More than 100 integrations are available in the Gong Collective.

To learn more about the Gong and Snowflake integration, please visit the Gong Collective page.

About Gong

Gong unlocks reality to help people and companies reach their full potential. The Reality Platform™ autonomously empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform captures and analyzes. Gong then delivers insights at scale, enabling revenue and go-to-market teams to determine the best actions for repeatable winning outcomes. More than 3,500 innovative companies like LinkedIn, Morningstar Inc., Paychex, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their business reality. For more information, please visitwww.gong.io.

###

Recent Press Releases

Gong Launches Mission Andromeda, Expanding Its Revenue AI OS to Enablement and Account Management

Gong Launches Mission Andromeda, Expanding Its Revenue AI OS to Enablement and Account Management

Introducing Gong Enable: Native AI capabilities designed to unify coaching and training across the entire revenue stack SAN FRANCISCO, Calif. — February 25, 2026 — Gong, the leading revenue AI company, today announced Mission Andromeda, a product launch that delivers greater guidance and efficiency around how revenue teams turn customer conversations into repeatable actions across teams. The launch introduces Gong Enable, an AI-powered revenue enablement solution, along with new capabilities for conversational guidance, unified account management, and secure AI interoperability. Mission Andromeda marks the first launch in Gong’s new, more structured product launch cadence. Since its founding, Gong has evolved its platform with new capabilities, with recent updates extending across more areas of the revenue workflow. Under this new approach, Gong is introducing named, galactic-inspired launches that bring multiple capabilities together across the revenue AI OS, helping customers see how innovations fit together and how to implement them across their organizations for revenue success. “Revenue teams have more insights than ever before, but applying those to drive outcomes remains a challenge,” said Eilon Reshef, Chief Product Officer and Co-Founder, Gong. “With Mission Andromeda, we’re extending revenue AI into more of the daily decisions teams make, from in-the-moment guidance to account management and coaching, so they can apply what works more broadly and at scale.” Gong Enable: Scale Winning Revenue Behaviors Enablement teams face growing demands with limited capacity. According to Gartner Inc., 65% of CSOs and senior sales leaders say their enablement function is stretched thin, while frontline managers spend just 9% of their time coaching. As a result, organizations often rely on intuition to identify skill gaps and measure success through course completion rates rather than true performance improvement. Gong Enable is designed to close this proficiency gap by integrating enablement into everyday revenue workflows and using real customer conversations to drive measurable performance improvement without adding manager overhead. “Morningstar operates revenue teams across products and global markets, so consistency matters,” said Rae Cheney, Director of Sales Enablement Technology at Morningstar. “Gong Enable lets us turn real customer conversations into practical coaching and tighter deal execution. It’s helped us spend less time on status updates and more time on the work that actually moves deals, making it easier to scale what ‘good’ looks like across teams.” With Gong Enable, revenue teams can now: Identify skill gaps dynamically with AI Call Reviewer, which analyzes live customer interactions to surface individual and team-level coaching opportunities based on real behavior, enabling earlier and more targeted intervention through structured, role-specific learning programs called Lessons. Practice high-stakes conversations at scale with AI Trainer, which allows reps to rehearse scenarios such as pricing objections or renewal risk using AI-generated simulations informed by successful conversations across the organization, delivering instant feedback without additional manager overhead. Connect training to business outcomes with Initiative Tracking, which links enablement programs directly to revenue metrics, allowing leaders to see whether new behaviors are showing up in live deals and impacting outcomes like win rates, deal size, and ramp time. Extending AI Across Revenue Workflows Since its founding, Gong has applied AI to help revenue teams understand customer conversations. Mission Andromeda extends that intelligence into more day-to-day revenue work, including how teams ask questions, manage accounts, and act on insights across systems. In addition to Gong Enable, Mission Andromeda includes: Gong Assistant: A conversational AI experience that allows revenue teams to ask questions about customer calls directly within Gong and receive trusted, context-aware answers grounded in real conversations. Future updates will expand support across deals, accounts, and execution workflows. Account Console and Account Boards: Unified views that bring AI insights - such as customer activity, risk signals, and recommended next steps - into one place, helping sales and post-sales teams identify renewal risk and expansion opportunities earlier and work together more effectively. Gong support for Model Context Protocol (MCP): Built-in client and server support for MCP, enabling organizations to connect Gong with other AI systems while maintaining clear controls over data access, usage, and provenance. To learn more about Mission Andromeda and Gong Enable, visit gong.io/blog/mission-andromeda-revenue-ai-os/ ### About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical revenue workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release
February 25, 2026
Gong Named a Leader in 2025 Gartner® Magic Quadrant™ for Revenue Action Orchestration

Gong Named a Leader in 2025 Gartner® Magic Quadrant™ for Revenue Action Orchestration

Gong ranked #1 across four evaluated Use Cases in the Critical Capabilities report SAN FRANCISCO — December 18, 2025 — Gong, the leading revenue AI company, today announced that it has been named a Leader in the 2025 Magic Quadrant™ for Revenue Action Orchestration (RAO) by Gartner Inc. The Gong Revenue AI Operating System, which unifies data, AI insights, and workflows, helps go-to-market teams drive predictable business outcomes and uncover greater efficiencies. The first-ever Magic Quadrant for the RAO market is emerging from the convergence of previously separate sales engagement and revenue intelligence markets. We believe Gong’s position as a Leader in this inaugural report establishes its pioneering role in shaping the category of revenue technology. Gong placed highest among the 12 vendors evaluated on the "Ability to Execute" axis. The company also placed furthest on the “Completeness of Vision” axis. “To Gong, being named a Leader in the Gartner Magic Quadrant for Revenue Action Orchestration underscores not only our commitment to continuous innovation but also the measurable impact we deliver to our customers,” said Amit Bendov, co-founder and Chief Executive Officer at Gong. “As the creator and leader of the Revenue AI category, we are honored by this recognition and remain dedicated to helping revenue organizations win more by turning intelligence into action, and action into scalable growth.” In addition to being named a Leader in the Magic Quadrant for RAO, Gong also ranked first in all four of the evaluated Use Cases in the 2025 Gartner Critical Capabilities for Revenue Action Orchestration. The Use Case categories include: acquire new customers, retain and grow accounts, manage pipeline and forecast, and coach sales talent. According to Gartner: Leaders in the RAO market demonstrate a strong ability to execute their vision through products and services, consistently delivering solid business results, evident in their revenue and earnings. They have successfully deployed their RAO solutions with a significant or rapidly growing number of customers worldwide, often supporting a wide range of industries and large-scale deployments. These vendors consistently achieve above-average customer experience levels, product execution scores and sales execution scores. Of the 12 solutions evaluated, Gong was named one of only three Leaders. For more information on why Gong was named a Leader and ranked first across all four Critical Capabilities use cases, or to learn more about the RAO category as a whole, complimentary copies of the Gartner, Inc. 2025 Magic Quadrant for RAO and the critical capabilities reports are available for download here. ### Gartner Disclaimer: 1 Gartner, Magic Quadrant for Revenue Action Orchestration, By Steve Rietberg, Dan Gottlieb, Alyssa Cruz, 15 December 2025. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. About Gong Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release
December 18, 2025
New Gong Labs Research Finds AI Is Now a Trusted Decision-Maker in Revenue Teams

New Gong Labs Research Finds AI Is Now a Trusted Decision-Maker in Revenue Teams

Global report also shows that teams that use AI as a core driver of revenue strategy are 65% more likely to increase win rates. Data also reveals that AI-driven teams generate 77% more revenue per representative – a six digit increase over those who don't. SAN FRANCISCO — December 4, 2025 — Gong, the leading Revenue AI company, today released its second annual State of Revenue AI report, revealing that AI has earned its seat at the revenue table. According to the report, seven in ten enterprise revenue leaders now trust AI to regularly make business decisions. This signals the technology’s evolution from a competitive edge that helped individuals gain efficiency into an essential for every level of the revenue organization. The data shows that these AI-powered decisions are bearing fruit: organizations embedding AI as a core driver of their go-to-market (GTM) strategy are outperforming their peers, being 65% more likely to increase win rates. The research, drawn from an analysis of 7.1 million sales opportunities across 3,600+ companies and a survey of more than 3,000 global revenue leaders, offers fresh insights into how revenue teams are adapting to economic shifts, embracing AI, and redefining productivity and growth for the year ahead. “Our research reveals a fundamental shift in how AI shows up in forward-thinking revenue teams. It’s no longer a helpful sidekick, but now a strategic partner,” said Amit Bendov, CEO and co-founder, Gong. “Revenue teams that embrace AI aren’t just seeing better revenue outcomes, they’re reshaping entire GTM functions. The data shows us that the future of sales will not be shaped by humans or by AI, but rather by the power of both working together.” AI as a Job-Shaper, Not a Job-Taker The report also highlights a shifting narrative around AI and the workforce: that AI is viewed less as a threat and more as a catalyst for transformation. When asked about the three-year impact of AI, 43% of respondents said they expect it to transform jobs without reducing headcount, making it the most common outlook. Only 28% anticipate job eliminations, while 21% foresee new revenue roles being created. Just 8% predict minimal impact. As revenue professionals increasingly implement AI technologies in their day-to-day activities, they are seeing its transformative power on their roles. In fact, leaders are prioritizing productivity and output of existing teams, with productivity now ranked as the number one growth strategy for 2026, up from fourth place last year. Key areas of change include: Reduced administrative time, like data entry, note-taking, CRM updates emerging as the top-ranked impact More customer-facing capacity, enabling more calls, meetings, and outreach Greater strategic and creative focus, such as account planning and deal strategy Better data-driven decision-making, driving engagement among revenue leaders AI Becomes a Strategic Partner in Revenue Growth Seven in ten enterprise revenue leaders now trust AI to regularly make business decisions, underscoring AI’s shift from experimentation to expectation. In 2025, the number of US companies using AI to forecast and measure strategic success increased 50% year over year. Teams using revenue-specific AI solutions were twice as likely to leverage AI for forecasting and predictive modeling, driving outcomes beyond what general-purpose tools delivered, including: 13% higher revenue growth 85% greater commercial impact Sales Teams Using AI More Win More Organizations that have boldly embraced AI within their core business use cases capture more value from their investments than those further behind or more surface-level in their deployments. Teams that deeply leverage AI generate 77% more revenue per representative – a six-digit increase over those that do not use it. AI Adoption in the US vs. UK Companies in the UK lag those in the US by about 12-18 months when it comes to AI adoption. United States: AI adoption continues to accelerate, with 87% of US companies now using AI and an additional 9% planning to adopt it within the next year. United Kingdom: UK adoption in 2025 looks very similar to US findings from last year’s report, with 70% currently using AI, with another 22% planning to in the next 12 months. To learn more about how revenue organizations are winning more with AI, download the full report here. Methodology: Insights from The State of Revenue 2026 are based on a combination of survey and proprietary data. Gong surveyed 3,048 global revenue leaders, with respondents based in the United States, United Kingdom, Australia, and Germany. In addition, the Gong Labs research team analyzed 7.1 million sales opportunities across 3,613 companies to measure the impact of AI and performance across revenue teams. ### About Gong: Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

Press Release
December 4, 2025