Wedgewood Pharmacy: Advancing its legacy through insight-driven innovation

For more than four decades, Wedgewood Pharmacy has stood as the most trusted name in veterinary compounding, known for entrepreneurial spirit, innovation, and best-in-class service to veterinarians nationwide. Today, that same spirit is driving a bold new chapter: a move toward insight-driven, value-based customer relationships powered by the Gong Revenue AI OS.

This shift isn’t about changing who is Wedgewood Pharmacy, it’s about amplifying what has always set the company apart: its ability to anticipate customer needs, deliver smarter solutions, and lead the industry forward.

Recognizing that veterinary practices are evolving with greater expectations for consultative support, digital fluency, and business insight, Wedgewood Pharmacy has strategically embraced Gong to enhance how it listens, learns, and responds to customer needs.

By modernizing its sales approach and fully activating Gong Revenue AI OS and Gong Engage, the company is unlocking data-driven visibility into more than 42,000 customer relationships. This transformation equips every team member to make faster, smarter, and more personalized decisions, deepening relationships and strengthening trust.

As Head of Enablement & RevOps Danny Hirsh explains, “We’ve always been known for doing what’s right for our customers. Gong allows us to bring that same excellence into a modern, insight-led model, one that lets us understand every interaction more deeply and deliver even greater value.”

With Gong, sales teams are turning insights into action:

• AI-powered analysis identifies customer trends and opportunities in real time.
• Automated outreach tools ensure every message is relevant and impactful.
• Forecasting and pipeline management give leadership the confidence to grow predictably and sustainably.

This isn’t just a new tool — it’s a new way of thinking that empowers every employee to act like an entrepreneur, backed by data and guided by purpose.

What began as a transformation in sales has become a companywide evolution. Wedgewood Pharmacy is now using Gong insights to shape smarter promotions, tailor messaging, and refine its go-to-market strategies — ensuring every interaction reflects the brand’s deep understanding of veterinary practices’ needs.

As a result, Wedgewood Pharmacy is redefining what it means to be a partner in animal health, not just a provider of compounded medication, but a strategic advisor who helps veterinary teams operate more efficiently, profitably, and confidently.

The adoption of Gong marks another milestone in Wedgewood Pharmacy’s legacy of leadership, blending its long-standing commitment to innovation and entrepreneurship with the most advanced technology in revenue intelligence.

As the company looks ahead, it remains focused on one mission: to serve the veterinary community with the same passion, precision, and partnership that have always defined its success — now elevated by the power of AI insights.

“We’re not changing what makes us great,” says Hirsh. “We’re making sure our greatness scales for our customers, for our teams, and for the next 40 years of growth.”