Call sharing software that powers revenue teams
What is call recording and sharing software? An essential guide for revenue teams
Call recording and sharing software captures, stores, and distributes audio or video conversations between sales teams and customers. It’s a foundational technology for modern revenue organizations, enabling teams to analyze real customer interactions, coach reps, and align cross-functional teams around what’s actually happening in the field—not just what’s entered in the CRM.
Why do businesses use call sharing software? Three reasons stand out:
- Drive consistent execution: Teams can review real calls to understand what works, spot coaching opportunities, and standardize best practices across regions and roles.
- Accelerate onboarding and ramp: New hires learn directly from top performers by listening to real conversations, reducing time to productivity.
- Improve collaboration and transparency: Sharing calls breaks down silos between sales, customer success, product, and marketing—everyone operates from the same customer reality.
- Automatic call capture and storage
- Secure sharing and access controls
- Searchable call libraries and tagging
- Snippet creation and annotation tools
- Integration with CRM and other revenue tech
- Sales coaching: Managers review calls, leave feedback, and build libraries of winning talk tracks.
- Deal execution: Teams flag at-risk deals by reviewing calls for red flags or missed signals.
- Onboarding and training: New reps ramp faster by listening to curated calls and learning from real scenarios.
- Cross-functional alignment: Product, marketing, and CS teams hear the voice of the customer directly, informing messaging and roadmap decisions.
See Gong in action
In this self-guided tour, discover key features that sales teams and leaders love.
Why Gong takes a fundamentally different approach
While many call recording and sharing solutions offer basic capture and playback, Gong transforms every conversation into a strategic asset. Instead of just storing calls, Gong’s Revenue AI Operating System analyzes every interaction, surfaces insights, and orchestrates action across your entire revenue team. You don’t just get a library of calls—you get a living network of customer reality that drives execution, coaching, and growth.
Why use Gong for call recording and sharing?
Gong’s approach to call recording and sharing is built for ambitious revenue teams that need more than a digital filing cabinet. With Gong, every call becomes a source of insight, action, and competitive advantage. Here’s what sets Gong apart:
With Gong, you can:
- Capture every customer conversation—automatically, across channels and teams
- Share full calls or key snippets with anyone in your organization, securely and instantly
- Turn calls into actionable insights with AI-powered analysis and keyword tracking
- Build searchable libraries of best-practice calls for onboarding, enablement, and coaching
Gong’s experience is designed for real-world revenue teams: intuitive sharing, granular access controls, and deep integrations with your CRM and collaboration tools. AI-driven features like call summarization, risk detection, and talk track analysis mean you’re not just reviewing calls—you’re orchestrating outcomes.
See Gong’s call recording and sharing solution in action
What does this look like in practice? Here’s how revenue teams use Gong every day:
New hires listen to curated libraries of top-performing calls, learning what works in real deals—not just theory.
Managers leave feedback directly on call snippets, highlight winning behaviors, and track rep progress over time.
AI surfaces calls with red flags—like missing decision-makers or stalled next steps—so teams can intervene before deals go sideways.
Product, marketing, and CS teams listen to the voice of the customer, ensuring messaging and strategy reflect real market needs.
How does Gong’s call recording and sharing system work?
Here’s what happens behind the scenes:
Gong automatically records and transcribes calls across your sales, CS, and account teams—no manual effort required.
AI analyzes each conversation for key topics, risks, and outcomes, tagging calls with relevant metadata and keywords.
Reps and managers can create snippets, annotate moments, and add calls to searchable libraries for training and enablement.
Calls and snippets are shared securely with the right people—by team, role, or individual—using granular access controls.
Insights from calls feed into deal boards, coaching dashboards, and pipeline health metrics, driving action across your revenue engine.
More than call recording and sharing
Gong’s call recording and sharing capabilities are just one part of a broader Revenue AI vision. Here’s how it all connects:
Unified data foundation
Every call, email, and meeting is captured and mapped to the right account, contact, and opportunity—no more blind spots.
AI-powered insights
Proprietary models trained on billions of interactions surface what’s working, what’s not, and what to do next.
Embedded AI agents
Specialized agents automate note-taking, risk detection, coaching suggestions, and knowledge sharing—so your team can focus on selling.
Enterprise-grade governance
Granular permissions, audit trails, and compliance controls keep your data secure and your business protected.
How call recording and sharing powers Gong’s AI OS
Call recording and sharing isn’t just a feature—it’s the foundation for orchestrated, AI-driven revenue operations. Here’s how it powers Gong’s core solutions:
Gong Engage: Drive personalized engagement and follow-up
Call recordings feed directly into engagement workflows, enabling:
- Personalized outreach based on real customer conversations
- Automated follow-ups triggered by call outcomes and next steps
- Seamless handoffs between SDRs, AEs, and CS with full context
Gong Enable: Turn calls into coaching and training assets
Every recorded call becomes a resource for enablement:
- Curated libraries of best-practice calls for onboarding and ramp
- AI-driven coaching suggestions tied to real interactions
- Continuous skill development through real-world examples
Gong Forecast: Fuel pipeline predictions and deal risk assessment
Call data drives more accurate forecasting and risk management:
- Pipeline health metrics based on actual customer conversations, not CRM guesswork
- Early warning signals for at-risk deals, flagged by AI
- Data-driven revenue forecasts rooted in customer reality
With Gong, your call data doesn’t sit idle—it powers every critical workflow across your revenue organization.
See call recording and sharing in action
Reachdesk: Achieving global alignment and efficiency with Gong
Challenge: As Reachdesk rapidly expanded across the US and EMEA, their sales, customer success, and product teams struggled to align around the customer lifecycle. Without a unified system, they couldn’t unearth which rep behaviors won deals, why customers bought, or how to keep teams connected during high growth. Inefficient sales practices and poor communication threatened to slow their momentum.
Solution: Reachdesk implemented Gong’s call recording and sharing solution to capture every customer interaction across global teams. Using Gong’s Call Libraries, they shared full calls and key snippets across EMEA and US teams, enabling everyone to learn from real conversations, provide feedback, and align on best practices. Deal Boards surfaced risks and warning signs in real time, while AI-powered insights revealed what top performers did differently. Managers and reps collaborated on deal execution, coaching, and forecasting—all grounded in customer reality.
Results:
- Global teams aligned around the voice of the customer, breaking down silos between sales, CS, marketing, and product
- Training efficiency soared as new hires ramped faster with access to curated call libraries and feedback from peers worldwide
- Deal risks were spotted and addressed early, keeping deals on track and improving win rates
- Forecasting became more accurate, saving at least two hours per week on pipeline activities
- Messaging and product strategy were updated based on real customer feedback, driving better business decisions
"Being able to share snippets globally has been a huge benefit of using Gong. It has helped with my biggest pain point during this growth by getting alignment between the US and the UK teams.”
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What our customers say
"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."
"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."
"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."
"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."
"Working with Gong has made us better managers and better CSMs."
"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."
"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."
"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."
"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."
"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."
"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."
"Working with Gong has made us better managers and better CSMs."
"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."
"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."
"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."
"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."
"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."
"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."
"Working with Gong has made us better managers and better CSMs."
"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."
"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."
"Working with Gong lets us run a predictable revenue organization, reduce the number of tools in our tech stack, and save tons of time on forecasting."
"You really need to set your sales reps up for success…It's about ensuring that no rep is left behind and elevating everyone through the right management programs."
"It's given our sales team a level of consistency that we haven't had in the past, and has created much more impactful 1:1s for our leaders/reps."
"Gong helps us figure out which features and benefits are really going to drive increased client stickiness and expansion of opportunity."
"Working with Gong has made us better managers and better CSMs."
"The integration of Gong into our operations has directly transformed our company's people, deals, and market success. We're not just closing more deals and doing it faster; we're doing it with a deeper understanding of our clients and the competitive dynamics at play."
"Gong allows our leaders to coach more effectively. They don’t have to ask reps what happened last week. Instead, they use Gong’s deals board and AI-generated call summaries to immediately be ready for a productive conversation with any rep about any deal."
"Gong was able to help me increase my consult rate 3% in a matter of days."
"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."
"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."
"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."
"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."
"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."
"Gong was able to help me increase my consult rate 3% in a matter of days."
"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."
"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."
"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."
"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."
"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."
"Gong was able to help me increase my consult rate 3% in a matter of days."
"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."
"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."
"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."
"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."
"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."
"Gong was able to help me increase my consult rate 3% in a matter of days."
"Gong saves us lots of time that used to be spent focusing on top-of-the-funnel activities. We’ve increased our pipeline feed by 300% using that time more productively. More deals are qualified, meaning we see the more predictable and repeatable revenue streams we’re striving for. I couldn’t live without Gong now."
"If you can use AI to supplement information gathering, writing emails, and coaching all at the same time, the boons for productivity are wild."
"Being able to nail those key messages at the right time and map that process in a repeatable way has led to giant growth in our pipeline."
"Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention."
"Gong brings us sanity because we can see the data behind our actions. Gong is confidence. Gong is the ability to truly understand what’s going on inside customer conversations."
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Ready to turn every conversation into revenue?
See how Gong’s call recording and sharing software and Revenue AI Platform can help you:
- Align every team around real customer reality
- Coach and onboard reps faster with curated call libraries
- Drive more accurate forecasts and better business decisions
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