Guides
Enablement playbook: Create visibility and accountability using the 4-part Kirkpatrick Model
Gong AI
The Kirkpatrick Model is commonly used by enablement leaders for good reason.
It’s designed to help measure program performance – but it’s limited in how it helps leaders clearly tie initiatives to business outcomes.
So we created this playbook to help you implement more mature measurement practices with AI.
Get your copy to learn:
- Strategies to create more impactful enablement programs from the start
- Ways to measure success at every level of the Kirkpatrick model
- How to use revenue AI to connect enablement programs to business impact