ADVANCED TECHNIQUES FOR SELLING TO THE C-SUITE
Master these techniques to get buy-in from C-Level buyers and win the single most important meeting in any sales cycle. Includes a deck with the 3 techniques and data behind why they work, plus a training video featuring Gong CRO Ryan Longfield that covers what senior execs like to hear before approving deals.
WHAT’S INCLUDED
THE #1 MISTAKE
SELLING TO THE C-SUITE
Get this wrong and you’ll over-complicate your deal and jeopardize the entire cycle.
ELEVATE YOUR SALES ACUMEN
Hear straight from C-Level execs what they want from vendor-facing conversations (and what they hit snooze on).
GAIN LEVERAGE WITH EXECS
Build a powerful system of selling skills that will secure the upper hand in any deal.
WHAT YOU’LL LEARN
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HOW TO MENTALLY PREPARE FOR C-SUITE CALLS:
Seasoned reps follow this framework BEFORE, DURING, and AFTER every call with C-Level buyers. -
WHY TITLE ASSUMPTIONS DESTROY DEALS:
Steal this question top earners use to map their accounts and zero in on power to keep deals from stalling. -
HOW TO EARN INFLUENCE OVER DMs:
Use the golden rule of selling to the C-Suite and they will grant you permission to persuade them.
YOU ONLY GET ONE SHOT
And that’s if you’re lucky. Here’s how to make your calls with C-Suite buyers count.