Associate Product Marketing Manager

Product Marketing - San Francisco Bay Area

Gong enables revenue teams to realize their fullest potential by unveiling their customer reality. The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions. Over 1,900 innovative companies like Zillow, Slack, PayPal, Twilio, Shopify, Hubspot, SproutSocial, Zoominfo, Outreach, MuleSoft, and LinkedIn trust Gong to power their customer reality. With Gong, customers experience improved win rates, increased deal sizes, and accelerated employee ramp-times.

We’re on the hunt for an amazing Product Marketer here at Gong. This is a newly created position where you get to work with the existing team in place, and help accelerate our Product GTM and sales asset production. You will also get to keep a close eye on the competitive landscape, and on the market in general, and will leverage our Competitive Intelligence tools, as well as the Gong platform itself, to always be ahead of the game when it comes to market or technology trends.

RESPONSIBILITIES

  • Create product content and top quality sales assets across a variety of mediums (decks, one-pagers, videos, internal tear sheets or scripts, etc.) to support our middle and bottom-of-the-funnel programs
  • Support our release marketing cadence and monthly product trainings to the field
  • Support our competitive intelligence initiatives by tracking changes in competitive landscape, and providing more guidance to PM team and GTM team on how our changing product and landscape changes our competitive position
  • Develop a deep understanding of our target market, including buyer personas, key use cases, and customer needs
  • Work closely with Product Management to become one of their go-to’s for certain product modules or areas
  • Work closely with the Demand Generation team on marketing campaigns to drive pipeline

QUALIFICATIONS

  • 5+ years of marketing experience, preferably with 3+ years of product marketing experience in the B2B SaaS space
  • Track record with a modern marketing mix; has presented to large groups including sales; is a confident communicator
  • Highly cross-functional, with the ability to partner with different teams across the company
  • Self-starter with the ability to succeed in a fast-paced and rapidly changing environment
  • Stand out verbal and written communication skills
  • Previous start-up experience is a huge plus
  • A previous technical product marketing or pre-sales experience would be welcomed
  • You have a BA or BS degree; MBA a plus