Sheena Badani's Articles

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Revenue Intelligence

How to Cross the Disruption Chasm Using Revenue Intelligence

By Sheena Badani, December 10, 2019

At Gong’s #celebrate conference, sales leaders tackled three pillars: peoplesuccess, deal success, and strategy success. I’ve been revealing key takeaways from their talks. Now up: ‘strategy success’ based on a talk by Geoffrey Moore, author of “Crossing the Chasm” and investor at Wildcat Venture Partners. In the 20th century, the product was king, so executives had a product-first approach. They focused on optimizing supply […]

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Revenue Intelligence

Deal Success: Your Revenue Team’s Backbone

By Sheena Badani, December 2, 2019

At Gong’s #celebrate conference, sales leaders discussed three outcomes tied to revenue intelligence: people success, deal success, and strategy success. I’ve been revealing key takeaways from their talks. Now up: ‘deal success,’ based on a panel hosted by Chris Orlob, Director of Sales at Gong and a talk by poker world champion Daniel Negreanu. The panelists represented functions that are the ‘backbone’ of […]

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Revenue Intelligence

Shep Maher: Relentless Servant Leadership 

By Sheena Badani, November 18, 2019

How do you ensure your team is prepared for C-level conversations? Why is relentless communication critical to driving behavior change? What should you look for in your next sales hire? On a recent episode of the Reveal podcast, we connected with Betterworks’ EVP of Global Sales, Shep Maher, for answers to these and other questions […]

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Selling Skills

Ed Calnan: Adapt and Win

By Sheena Badani, November 11, 2019

How has the buyer’s journey evolved? What can modern revenue teams do to adapt and win in an ever-changing selling environment? Why is data more important than ever? On a recent episode of the Reveal podcast, we connected with Ed Calnan for answers to these and other questions that are top of mind for revenue […]

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Selling Skills

How Top-Tier Revenue Leaders Guarantee ‘People Success’

By Sheena Badani, November 8, 2019

At Gong’s #celebrate conference, sales leaders tackled three pillars: People Success, Deal Success, and Strategy Success. In the coming month, I’ll reveal golden nuggets from their talks. First up, People Success.  “People Success” isn’t what you think.  It’s not happiness, motivation, fulfillment, or other important personal metrics. People Success is where your business processes and people meet. It means hiring the right people, coaching everyone […]

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