Devin Reed's Articles

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How to Secure Budget in the Age of COVID-19

By Devin Reed, April 3, 2020

COVID-19 has shaken up every aspect of our lives over the past few weeks.  And sales conversations are not immune.  The Corona Virus has been mentioned in 34% of Gong’s own sales calls in the past four weeks:  * Includes sales development, new business, and post-sales teams As a result, there’s been an increase in […]

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The Startling Truth: How Cursing Impacts Sales

By Devin Reed, March 12, 2020

60-something years ago, sales was a very different game.  Back then, salesmen – I mean salespeople (glad that’s changed) – would button up their best suits, court prospective clients in-person with bone-in steaks, and discuss business over a handful of dirty martinis.  Back then, the customer was always right, and calling them “sir” or “ma’am” was the norm. Fast forward to […]

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Here are the 7 BEST Data-Backed Sales Tips of 2019

By Devin Reed, December 19, 2019

There’s no shortage of sales tips online. In fact, Google returns 1,370,000,000 results when you search “sales tips”. Yeah. That’s 1.37 BILLION articles. Some of those results are Gong’s articles, and what sets them apart is our focus on data-backed sales tips. Toss anecdotes and opinions out the window and let data tell the REAL […]

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Gong Labs Live: Sales Career Advice with Lars Nilsson

By Devin Reed, December 17, 2019

Getting ready for a sales job interview? Congrats! Now comes the tough part: landing the job. Relax. You’ve got this.  In episode 19 of Gong Labs Live, Devin Reed and Chris Orlob sit down with Lars Nilsson, CEO and Co-Founder of SalesSource, to cover how to get hired.  Nilsson has over 20 years of sales […]

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The One Word to Avoid in Your Next Sales Pitch

By Devin Reed, December 3, 2019

Sorry! My bad! Forgive me!  These “apology” words and phrases are all too common on sales calls. Salespeople apologize All. The. Time. We (salespeople) apologize for reaching out, being late, and “taking up valuable time.” We even apologize for our product/service and pricing! Apologizing is rampant amongst sales professionals with 57% of sales calls contain ANY form of […]

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Gong Labs Live: The 3-Step Process to Handle ANY Sales Objection

By Devin Reed, November 5, 2019

Sales objections are inevitable. Let’s face it: If your prospect didn’t have objections (whether about price, value, or relevance), they would have already signed the deal. The most successful sales reps know how to overcome objection. And while there are lots of objection handling techniques, there’s one you probably don’t know about (but should). It’s […]

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